Test Your Knowledge About Public Relations And Publicity! Trivia

10 Questions | Total Attempts: 614

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Public Relations Quizzes & Trivia

Publicity and Public relations are two different entity. Actually, publicity is just one strand or part of public relations which deals with an organization or individual’s existence in the media. Whereas, Public Relations focuses more on accomplishing and disseminating an organization strategical goals and messages to audiences. This quiz has been developed to test your knowledge about Public Relations and Publicity. So, let's try out the quiz and clarify the difference. All the best!


Questions and Answers
  • 1. 
    What is a news story about a special event, a celebrity guest, a new promotional program, or other interesting topics that is sent to the news media in hopes that it will generate an article, an interview, or other media attention?  
    • A. 

      Public relations

    • B. 

      Summary sheet

    • C. 

      News release

    • D. 

      Fact sheets

  • 2. 
    Mikayla pulled out her style book and double-checked the formatting of the document she was preparing to send to the local newspaper. She cross-checked to be sure that her contact information was on it and correct, that the document was double-spaced, and ended with a ###. What guideline for good media relations was she following?
    • A. 

      Preparing news releases properly

    • B. 

      Avoiding duplication

    • C. 

      Being honest

    • D. 

      Respecting deadlines

  • 3. 
    __________ is the process of communicating favorable information about a hospitality firm to the public.    
    • A. 

      Public relations

    • B. 

      Publicity

    • C. 

      Media relations

    • D. 

      News conferences

  • 4. 
    ________ is whenever the property is mentioned in the media without having to pay for it.    
    • A. 

      Public relations

    • B. 

      Publicity

    • C. 

      Media relations

    • D. 

      News conferences

  • 5. 
    • A. 

      Prospects for convention or group business

    • B. 

      Media outlets who are receptive to hospitality news releases

    • C. 

      Advertising options and strategies for a property

    • D. 

      What a property has to offer and what type of promotional material should be developed

  • 6. 
    Travel writers are similar in styles, abilities, and markets.    
    • A. 

      True

    • B. 

      False

  • 7. 
    Properties will often conduct tours to show the property‚Äôs guestrooms and facilities to travel writers.    
    • A. 

      True

    • B. 

      False

  • 8. 
    Travel writers typically travel anonymously, making it difficult for a property to acknowledge their work or provide an exceptional experience.
    • A. 

      True

    • B. 

      False

  • 9. 
    News conferences should be scheduled at a day and time that is convenient to the schedules and deadlines of the news media.    
    • A. 

      True

    • B. 

      False

  • 10. 
    Publicity lends credibility to advertising by securing unbiased third-party mentions and endorsements.
    • A. 

      True

    • B. 

      False