Public Relations Quiz : Trivia Exam!

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  • 1/33 Questions

    All the groups of people with which a company or organization interacts such as employees, media, community groups, shareholders, and so forth are known as ________.

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About This Quiz

This Public Relations Trivia Exam assesses knowledge of key PR concepts, including types of publics, news releases, media relations, and specialties in corporate PR. It is designed to enhance understanding and skills in managing public interactions effectively.

Public Relations Quiz : Trivia Exam! - Quiz

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  • 2. 

    What is a news story about a special event, a celebrity guest, a new promotional program, or other interesting topics that are sent to the news media in hopes that it will generate an article, an interview, or other media attention?  

    • Public relations

    • Summary sheet

    • News release

    • Fact sheets

    Correct Answer
    A. News release
    Explanation
    A news release is a written communication sent to the news media to inform them about a special event, a celebrity guest, a new promotional program, or other interesting topics. The purpose of a news release is to generate media attention and potentially result in an article, interview, or other coverage. It is a strategic tool used in public relations to disseminate information and create awareness about a particular subject or event.

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  • 3. 

    Mikayla pulled out her stylebook and double-checked the formatting of the document she was preparing to send to the local newspaper. She cross-checked to be sure that her contact information was on it and correct, that the document was double-spaced, and ended with a ###. What guideline for good media relations was she following?

    • Preparing news releases properly

    • Avoiding duplication

    • Being honest

    • Respecting deadlines

    Correct Answer
    A. Preparing news releases properly
    Explanation
    Mikayla was following the guideline for preparing news releases properly. By double-checking the formatting of the document, ensuring her contact information was correct, double-spacing the document, and ending it with a ###, she was ensuring that the news release was properly prepared before sending it to the local newspaper. This attention to detail is important in maintaining good media relations and ensuring that the information being sent out is professional and accurate.

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  • 4. 

    ________ is whenever the property is mentioned in the media without having to pay for it.        

    • Public relations

    • Publicity

    • Media relations

    • News conferences

    Correct Answer
    A. Publicity
    Explanation
    Publicity refers to the mention of a property in the media without having to pay for it. It is a form of promotion where the property gains exposure through news articles, interviews, or other media coverage. Publicity helps to create awareness and generate interest in the property among the target audience. It is different from advertising, which involves paying for promotional space or time. Public relations, media relations, and news conferences are related concepts but do not specifically refer to the act of mentioning a property in the media without payment.

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  • 5. 

    Which specialtiy is NOT one of the major specialties in corporate public relations?

    • Media relations

    • Staff relations

    • Investor relations

    • Government relations

    Correct Answer
    A. Staff relations
    Explanation
    Staff relations is not one of the major specialties in corporate public relations because it primarily focuses on the internal communication and relationship management within an organization, specifically between the management and the employees. While media relations, investor relations, and government relations are all important aspects of corporate public relations that involve external communication and relationship building with various stakeholders, staff relations is more centered on internal communication and employee engagement.

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  • 6. 

    Establishing good relationships and projecting a positive attitude are sure ways to find success in your chosen field.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Establishing good relationships and projecting a positive attitude are important factors that contribute to success in any field. When you build strong relationships with colleagues, clients, and superiors, it creates a supportive network that can provide opportunities, mentorship, and collaboration. Additionally, maintaining a positive attitude can help you navigate challenges, inspire others, and foster a productive work environment. By prioritizing these aspects, individuals are more likely to achieve success in their chosen field.

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  • 7. 

    Communication involves which of the following elements?

    • Sender

    • Receiver

    • Message

    • Medium

    • All of the above

    Correct Answer
    A. All of the above
    Explanation
    Communication involves all of the above elements because it requires a sender who initiates the communication process, a receiver who receives the message, a message which is the information being conveyed, and a medium which is the channel through which the message is transmitted. All of these elements are essential in the process of communication.

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  • 8. 

    The sender and receiver should have similar backgrounds because

    • The message needs to be communicated face to face

    • The message can be sent electronically

    • The message will be communicated more effectively

    • False, they don’t need to have similar backgrounds

    Correct Answer
    A. The message will be communicated more effectively
    Explanation
    When the sender and receiver have similar backgrounds, it means they share common knowledge, experiences, and cultural references. This similarity helps in enhancing the understanding and interpretation of the message. As a result, the message can be communicated more effectively as there is a higher chance of shared meaning and reduced miscommunication.

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  • 9. 

    Decoding is the process of understanding another person’s message and:

    • Involves the officer assuming the meaning of a confusing message

    • Involves attempting to understand what a person is saying and meaning

    • Involves reading articles

    • None of the above help understand a message

    Correct Answer
    A. Involves attempting to understand what a person is saying and meaning
    Explanation
    Decoding refers to the process of comprehending and interpreting the message conveyed by another person. It involves the officer making an effort to understand both the words and the intended meaning behind what the person is saying. This process requires active listening, analyzing the context, and considering non-verbal cues to grasp the complete message. Reading articles or assuming the meaning of a confusing message are not directly related to decoding as they do not involve understanding another person's message.

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  • 10. 

    Organizations can function without informal communication.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    Informal communication plays a crucial role in organizations as it facilitates the flow of information, builds relationships, and enhances collaboration among employees. It allows for the exchange of ideas, feedback, and updates that may not be conveyed through formal channels. Informal communication also helps in fostering a positive work culture and boosting employee morale. Therefore, organizations cannot function effectively without informal communication.

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  • 11. 

    Active listening does not improve communication therefore does not require much concentration.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    Active listening is a crucial skill that involves fully focusing on and comprehending the speaker's message. It requires concentration and effort to understand the speaker's words, body language, and emotions. By actively listening, individuals can improve their communication skills by demonstrating empathy, understanding, and providing appropriate responses. Therefore, the statement that active listening does not improve communication and does not require much concentration is false.

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  • 12. 

    Employee relations is the interplay that takes place between ___________ and employers about working conditions.

    Correct Answer
    workers
    Explanation
    Employee relations refers to the dynamic interaction and communication that occurs between workers and employers regarding various aspects of working conditions. This includes discussions and negotiations on matters such as wages, benefits, hours of work, safety regulations, and other employment-related policies and practices. It is through this interplay that workers voice their concerns, grievances, and demands, while employers address these issues and strive to maintain a positive and productive work environment.

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  • 13. 

    What is not a barrier to effective interpersonal communication?

    • Body language

    • Filtering

    • Emotions

    • Defensiveness

    Correct Answer
    A. Body language
    Explanation
    Body language is not a barrier to effective interpersonal communication because it is a form of nonverbal communication that can enhance and support verbal communication. It includes gestures, facial expressions, posture, and eye contact, which can convey messages and emotions. In fact, body language can often provide additional cues and insights into a person's thoughts and feelings, helping to strengthen understanding and connection between individuals. Therefore, body language is not a hindrance but rather an important aspect of effective interpersonal communication.

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  • 14. 

    Communication requires an understanding of the language.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Communication requires an understanding of the language because language is the primary tool used to convey ideas, thoughts, and information between individuals. Without a shared understanding of the language being used, effective communication cannot take place. Language provides the structure, vocabulary, and grammar necessary to express meaning and ensure that messages are accurately interpreted by the intended recipients. Therefore, to communicate successfully, it is essential to have a grasp of the language being used.

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  • 15. 

    Communication involves sending information, feelings, and ideas from one person to another.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Communication is the process of transmitting information, thoughts, emotions, or ideas between individuals. It involves the exchange of messages through various channels such as verbal, non-verbal, written, or visual means. This process enables individuals to share their thoughts, express their feelings, and convey information to others. Therefore, the statement "Communication involves sending information, feelings, and ideas from one person to another" is true, as it accurately describes the fundamental nature of communication.

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  • 16. 

    A good listener:

    • Has a questioning attitude

    • Is distracted

    • Observes facial expressions and body language

    • Requires effort and active participation

    • Listens between the lines

    Correct Answer(s)
    A. Has a questioning attitude
    A. Observes facial expressions and body language
    A. Requires effort and active participation
    A. Listens between the lines
    Explanation
    A good listener has a questioning attitude, observes facial expressions and body language, requires effort and active participation, and listens between the lines. Having a questioning attitude means being curious and seeking clarification or further information. Observing facial expressions and body language helps in understanding the speaker's emotions and intentions. Requiring effort and active participation means being fully engaged and actively focusing on the speaker. Listening between the lines refers to understanding the underlying messages or emotions that may not be explicitly stated.

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  • 17. 

    When speaking, you should:

    • Use correct punctuation

    • Use standard English

    • Enunciate

    • All of the above

    Correct Answer
    A. All of the above
    Explanation
    When speaking, it is important to use correct punctuation to ensure clarity and convey meaning effectively. Using standard English helps to maintain professionalism and ensures that the message is understood by a wider audience. Enunciating clearly and pronouncing words properly enhances communication and prevents misunderstandings. Therefore, all of the given options are correct and important when speaking.

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  • 18. 

    Employee relations is the interplay that takes place between ___________ and employers about working conditions.

    Correct Answer
    workers
    Explanation
    Employee relations refers to the interaction and communication that occurs between workers and employers regarding various aspects of the work environment, including working conditions. This encompasses discussions, negotiations, and agreements on matters such as wages, benefits, hours, safety, and other issues that directly affect the employees' well-being and job satisfaction. The term "workers" accurately captures the group of individuals who engage in these discussions and seek to improve their working conditions through effective communication and collaboration with their employers.

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  • 19. 

    Authoritarian government is:

    • A government which rules its people strictly and does not allow anyone to oppose its decisions.

    • The body within an organization that has authority to make and the power to enforce laws, regulations, or rules.

    • Refers to the relationship between a word and its dependents.

    • The political orientation of those who favor government by the people or by their elected representatives.

    Correct Answer
    A. A government which rules its people strictly and does not allow anyone to oppose its decisions.
    Explanation
    An authoritarian government is a type of government that exercises strict control over its people and does not tolerate opposition to its decisions. In such a system, the government has the power to enforce laws and regulations without any checks or balances. This form of government often suppresses dissent and limits individual freedoms in order to maintain its authority and control over the population.

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  • 20. 

    Communication efforts with consumer or activist groups that seek to influence government policies are known as ________. 

    Correct Answer
    Lobbying
    Explanation
    Lobbying refers to the communication efforts made by consumer or activist groups to influence government policies. It involves advocating for specific interests or causes, presenting arguments, and providing information to policymakers in order to shape their decisions. Lobbying can take various forms, such as meeting with government officials, organizing campaigns, or providing research and expertise. It is a common practice used by organizations and individuals to have their voices heard and to promote their desired outcomes in the policy-making process.

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  • 21. 

    Making eye contact, listing attentively, and presenting yourself with a professional image and attitude are all part of good customer service.       

    • True

    • False

    Correct Answer
    A. True
    Explanation
    The given answer is true because making eye contact, listening attentively, and presenting oneself with a professional image and attitude are all important aspects of providing good customer service. These actions show that the customer is valued and their needs are being taken seriously. By maintaining eye contact, the customer feels acknowledged and heard. Listening attentively allows the customer to express their concerns and needs, while presenting a professional image and attitude creates a positive impression and instills confidence in the customer. Overall, these behaviors contribute to a positive customer experience and enhance the quality of customer service.

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  • 22. 

    Communities and companies must work together and share the same resources to assure economic prosperity.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Collaboration between communities and companies is essential for economic prosperity as it allows for the efficient allocation and utilization of resources. By working together and sharing resources, communities can benefit from the expertise and investments of companies, while companies can access the local market and support of the community. This symbiotic relationship fosters growth, innovation, and overall economic well-being.

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  • 23. 

    Establishing good relationships and projecting a positive attitude are sure ways to find success in your chosen field.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Establishing good relationships and projecting a positive attitude are important factors that contribute to success in any field. Building strong relationships with colleagues, clients, and mentors can lead to opportunities for collaboration, learning, and growth. Additionally, having a positive attitude can enhance productivity, problem-solving abilities, and overall job satisfaction, which can ultimately lead to success. Therefore, it can be concluded that the statement is true.

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  • 24. 

    Communication involves which of the following elements?

    • Sender

    • Receiver

    • Message

    • Medium

    • All of the above

    Correct Answer
    A. All of the above
    Explanation
    Communication involves all of the above elements because in any communication process, there needs to be a sender who initiates the communication, a receiver who receives the message, a message that is being communicated, and a medium through which the message is transmitted. All of these elements are essential for effective communication to occur.

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  • 25. 

    The sender and receiver should have similar backgrounds because

    • The message needs to be communicated face to face

    • The message can be sent electronically

    • The message will be communicated more effectively

    • False, they don’t need to have similar backgrounds

    Correct Answer
    A. The message will be communicated more effectively
    Explanation
    When the sender and receiver have similar backgrounds, it means they share common knowledge, experiences, and cultural references. This similarity helps in better understanding and interpreting the message accurately. It reduces the chances of miscommunication, misunderstandings, and misinterpretations. Consequently, the message can be communicated more effectively, leading to a successful exchange of information.

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  • 26. 

    When trust is high, people will accept a message and expect honorable motives from the sender.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    When trust is high, people are more likely to believe and accept a message because they have confidence in the sender's credibility and integrity. They expect that the sender has honorable motives and will act in their best interest. Trust creates a positive perception of the sender, making it easier for them to persuade and influence others. Therefore, the statement that when trust is high, people will accept a message and expect honorable motives from the sender is true.

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  • 27. 

    Organizations can function without informal communication.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    Informal communication is an essential aspect of organizational functioning. It helps in building relationships, fostering teamwork, sharing information, and creating a positive work environment. Without informal communication, organizations may face challenges in coordinating tasks, resolving conflicts, and promoting employee engagement. Therefore, it can be concluded that organizations cannot function effectively without informal communication.

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  • 28. 

    Advertising is used by many companies to:

    • Be famous.

    • Promote their products and services.

    • Communicate to the world.

    • Give impressions of their company to the public.

    Correct Answer
    A. Promote their products and services.
    Explanation
    The correct answer is "Promote their products and services." Advertising is a common strategy used by companies to create awareness and generate interest in their products or services. Through advertising, companies can effectively communicate the benefits, features, and unique selling points of their offerings to the target audience. This helps in increasing brand visibility, attracting potential customers, and ultimately driving sales. Advertising also allows companies to differentiate themselves from competitors and establish a strong market presence.

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  • 29. 

    Product advertising is a type of advertising, focusing on selling one product.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Product advertising is a type of advertising that specifically aims to promote and sell a single product. This form of advertising is focused on highlighting the features, benefits, and unique selling points of the product to attract potential customers and persuade them to make a purchase. By targeting a specific product, advertisers can tailor their messaging and strategies to effectively reach their target audience and drive sales. Therefore, the statement "Product advertising is a type of advertising, focusing on selling one product" is true.

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  • 30. 

    Which are NOT methods of advertising?

    • Websites

    • Rock concert

    • Multimedia presentations

    • Flyers

    • Business advertising

    Correct Answer(s)
    A. Rock concert
    A. Business advertising
    Explanation
    Rock concerts and business advertising are not methods of advertising because they are not traditional mediums or channels used to promote products or services. Rock concerts are live music performances and while they may attract a large audience, they are primarily entertainment events rather than platforms for advertising. Business advertising, on the other hand, refers to the promotion of a specific business entity or brand and is not a method or medium in itself. It encompasses various methods such as television commercials, radio ads, print ads, online advertisements, etc.

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  • 31. 

    Who is the Father of Modern Public Relations?

    • George F. Baer

    • Ivy Lee

    • Edward L. Bernays

    • P.T Barnum

    Correct Answer
    A. Edward L. Bernays
    Explanation
    Edward L. Bernays is considered the Father of Modern Public Relations because he was a pioneer in the field and made significant contributions to its development. Bernays applied psychological principles to shape public opinion and used techniques such as media manipulation, celebrity endorsements, and staged events to influence public perception. He believed in the power of propaganda and used it to successfully promote various causes and products. Bernays' theories and practices laid the foundation for modern public relations and greatly influenced the field's growth and professionalization.

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  • 32. 

    Which of the following examples belongs to 'crisis of malevolent'?

    • Earthquake

    • Kidnapping

    • Bankrupcy

    • Brake system failure

    Correct Answer
    A. Kidnapping
    Explanation
    The term "crisis of malevolent" suggests a situation involving harmful or malicious intent. Kidnapping fits this description as it involves the intentional abduction of a person against their will, often with harmful intentions or motives. Earthquake, bankruptcy, and brake system failure, on the other hand, do not necessarily involve malevolent intent and are more likely to be considered as natural disasters, financial difficulties, or mechanical failures respectively.

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  • 33. 

    Which of these is the best example of a lobbyist?

    • Someone asking the object of your affection if they return the feeling  

    • Someone buying something

    • A doctor helping a patient

    • None of these

    Correct Answer
    A. Someone asking the object of your affection if they return the feeling  
    Explanation
    The best example of a lobbyist is someone asking the object of your affection if they return the feeling. A lobbyist is someone who tries to persuade or influence someone else to support a particular cause or agenda. In this example, the person is trying to convince the object of their affection to reciprocate their feelings, which can be seen as a form of persuasion or lobbying.

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  • Current Version
  • Mar 22, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Nov 17, 2019
    Quiz Created by
    Dayangnurazaniah

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