Retail Experience Project Quiz Number 1

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1. Who do we especially need to cater for in the showroom? 

Explanation

In a showroom, it is important to cater to children because they often accompany their parents or guardians while shopping. Providing a child-friendly environment can enhance the overall shopping experience for families and encourage them to spend more time in the showroom. This can be achieved by offering amenities such as play areas, kid-friendly displays, and interactive activities that keep children entertained while their parents browse through the products. Taking care of children's needs can help create a positive impression of the showroom and increase customer satisfaction.

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About This Quiz
Retail Experience Project Quiz Number 1 - Quiz

Welcome to the first in a series of quizzes designed to test your knowledge of the Retail Experience Project. Please complete all the following questions. You will then... see morebe able to see how well you've done!
There will be prizes for the highest score! see less

2. Four of the five Chauffeurs Tripping Point fixes are: not overestimating a customer's readiness to test drive; letting them take in the car experience first; putting women at ease; allowing a sufficiently long test-drive. What's the fifth?

Explanation

The fifth Chauffeurs Tripping Point fix is to let the partner experience the front seat. This means allowing the customer's partner to sit in the front seat of the car during the test drive. This can create a more comfortable and inclusive experience for the customer and their partner, as it allows them to both be involved in the decision-making process and feel more connected to the car.

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3. When you mention your own personal experience, what must it be (as well as interesting, obviously)?

Explanation

When you mention your own personal experience, it must be relevant. This means that it should directly relate to the topic or question at hand. Sharing personal experiences that are unrelated or off-topic can distract from the main point and confuse the audience. Therefore, it is important to ensure that your personal experiences are relevant and contribute to the overall understanding or discussion of the subject.

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4. What long-term consideration should we bear in mind when deciding what stance to take with a customer?

Explanation

When deciding what stance to take with a customer, it is important to consider their lifetime value. This means evaluating the potential long-term value that the customer can bring to the business. Rather than focusing solely on short-term goals like hitting monthly targets, considering the customer's lifetime value helps in making decisions that prioritize building and maintaining long-term relationships with customers. This approach ensures that actions taken with the customer are aimed at maximizing their overall value to the business over time.

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5. When going out to buy a Honda, which medieval garment did one research subject say he'd put on?

Explanation

The research subject said he would put on a suit of armour when going out to buy a Honda. This suggests that the subject wants to portray themselves as strong, powerful, and invincible, just like a knight in a suit of armour. It could also imply that the subject wants to protect themselves from any potential harm or danger that may come their way while purchasing a car.

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6. Don't make assumptions about a customer's what? 

Explanation

When it comes to customer interactions and decision-making, it is important not to make assumptions about a customer's budget. Every customer has their own financial situation and constraints, and assuming their budget can lead to misunderstandings or offering inappropriate products or services. It is essential to gather information and understand a customer's specific needs and preferences before making any assumptions about their budget.

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7. Who must you particularly avoid patronising?     

Explanation

It is important to avoid patronizing women because it implies a condescending or belittling attitude towards them. Patronizing behavior can undermine their confidence, intelligence, and capabilities. Treating women with respect and equality is essential for fostering a fair and inclusive society.

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8. Which colour is most likely to stimulate a viewer?    

Explanation

Red is most likely to stimulate a viewer because it is a warm and intense color that is associated with strong emotions such as passion, excitement, and urgency. It has been shown to increase heart rate and blood pressure, making it a highly attention-grabbing color. Red is also often used in advertising and marketing to create a sense of urgency and attract attention.

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9. In the original research, what was the preferred topic of conversation for a Paratelic customer?

Explanation

The preferred topic of conversation for a Paratelic customer in the original research was other irrelevant topics. This means that the customer was more interested in discussing unrelated or unrelated matters rather than financial topics.

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10. Apart from matters of taste, why is Pop Music a bad idea in the showroom?

Explanation

Pop music is a bad idea in the showroom because the words in the songs can distract customers' attention. Showrooms are meant to showcase products and create a pleasant environment for potential buyers. However, pop music with its catchy lyrics can divert customers' focus away from the products and towards the song lyrics, ultimately hindering their ability to make informed decisions.

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11. Every test-drive should be sufficiently what?

Explanation

Every test-drive should be sufficiently long in order to accurately assess the performance, handling, and overall experience of the vehicle being tested. A longer test-drive allows the driver to become more familiar with the vehicle's features, comfort, and any potential issues that may arise during extended use. It also provides an opportunity to evaluate the vehicle's fuel efficiency and reliability over a longer distance, giving a more comprehensive understanding of its capabilities. A short or quick test-drive may not provide enough time to fully evaluate all aspects of the vehicle, potentially leading to incomplete or inaccurate conclusions.

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12. In the original research, customers thought the Honda brand interesting and Honda personnel friendly. What did they call the Honda showroom? 

Explanation

The customers called the Honda showroom "Bland" because they found the Honda brand interesting and Honda personnel friendly. This suggests that the showroom lacked any distinct or impressive features, making it appear plain or unremarkable to the customers.

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13. When Telics played a race game under threat of an electric shock, their heart rate shot up. Is this true of false?

Explanation

The statement is true. When Telics played a race game under the threat of an electric shock, their heart rate increased. This suggests that the fear or stress of receiving an electric shock caused a physiological response in the Telics, leading to an elevated heart rate.

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14. When Telics and Paratelics tried solving an 'impossible' jigsaw puzzle, which walked out much sooner?

Explanation

The answer suggests that Telics walked out much sooner than Paratelics when they attempted to solve an 'impossible' jigsaw puzzle.

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15. In the film clip featuring  Robert de Niro as a car salesman, what was his final advice to the would-be Audi buyers?

Explanation

In the film clip, Robert de Niro's final advice to the would-be Audi buyers was to "Get a Honda."

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16. How is a Telic customer most likely to respond to an offer of help?

Explanation

A Telic customer is most likely to respond to an offer of help by saying "Yes please." This indicates that they are open to receiving assistance and are willing to accept the offer. They are likely to appreciate the help and see it as beneficial to them. This response shows a positive attitude towards accepting support and indicates a willingness to engage with the person offering help.

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17. Which Tripping Point category particularly deals with meeting and greeting?

Explanation

The correct answer is Maitre D's. Maitre D's are typically responsible for meeting and greeting guests at a restaurant or hotel. They ensure that guests are seated comfortably, assist with any special requests, and provide a warm and welcoming atmosphere. This category specifically focuses on the role of Maitre D's in the context of meeting and greeting guests.

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18. Which Tripping Point category particularly deals with dealing?

Explanation

The Tripping Point category that particularly deals with dealing is Advisors. This implies that Advisors have expertise in providing guidance and advice in various situations, including negotiating and handling deals. They possess the knowledge and skills to assist individuals or organizations in making informed decisions and achieving their goals.

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19. In Reversal Theory which game did Dr Apter liken the Paratelic state to?

Explanation

Dr. Apter likened the Paratelic state to Roulette. This is because in Reversal Theory, the Paratelic state is characterized by a desire for arousal and excitement, and a preference for unpredictability and chance. Roulette is a game of chance where the outcome is uncertain, making it a suitable analogy for the Paratelic state.

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20. When talking part-exchange value, what must you demonstrate?

Explanation

When discussing part-exchange value, it is important to demonstrate an understanding of the various factors that can influence the value. These factors can include the age, condition, and mileage of the item being exchanged, as well as market demand and depreciation. By considering and discussing these factors, you are showing that you have a comprehensive understanding of how the value of the exchange is determined.

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Who do we especially need to cater for in the showroom? 
Four of the five Chauffeurs Tripping Point fixes are: not...
When you mention your own personal experience, what must it be (as...
What long-term consideration should we bear in mind when deciding what...
When going out to buy a Honda, which medieval garment did one...
Don't make assumptions about a customer's what? 
Who must you particularly avoid patronising?     
Which colour is most likely to stimulate a viewer?    
In the original research, what was the preferred topic of conversation...
Apart from matters of taste, why is Pop Music a bad idea in the...
Every test-drive should be sufficiently what?
In the original research, customers thought the Honda brand...
When Telics played a race game under threat of an electric shock,...
When Telics and Paratelics tried solving an 'impossible'...
In the film clip featuring  Robert de Niro as a car salesman,...
How is a Telic customer most likely to respond to an offer of help?
Which Tripping Point category particularly deals with meeting and...
Which Tripping Point category particularly deals with dealing?
In Reversal Theory which game did Dr Apter liken the Paratelic state...
When talking part-exchange value, what must you demonstrate?
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