Are you a PR master or a newbie to the space?
An increasingly important measure for evaluating the earned value of exposure across print, web and social media.
A value that calculates the tone, or favorability, of a story.
The amount of 'audience reach' that that a publication or website hits - equivalent to newspaper circulation.
An increasingly irrelevant measure of PR performance, as its only really applicable to print media.
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Automated, artificial intelligence systems
Humans, hand-coding articles for positive, negative, neutral, etc.
A combination of A and B
They don't, really - most companies don't try and evaluate this.
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55
25
95
5
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Social Measurement Experiment
Social Media Executive
Services and Measurement Executive
Sample Measurement Experiment
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Quiz Review Timeline (Updated): Jun 23, 2023 +
Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.
TEST ON MODULE 1 (INTRODUCTION TO PR)
This test is aim at testing your understanding on the lesson objectives learn on Module 1 of the course you are currently taking
Questions:
20 |
Attempts:
659 |
Last updated:
Mar 22, 2023
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Public Relations Quiz : Trivia Exam!
This Public Relations Trivia Exam assesses knowledge of key PR concepts, including types of publics, news releases, media relations, and specialties in corporate PR. It is...
Questions:
33 |
Attempts:
624 |
Last updated:
Mar 22, 2023
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Company Public Relations Analysis
Explore the effectiveness of your company's Public Relations strategies through this quiz. Assess the presence of a dedicated PR team, media engagement, public awareness, media...
Questions:
7 |
Attempts:
204 |
Last updated:
Mar 21, 2022
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Public Relations Review 5
Public Relations Review 5 explores key aspects of effective communication within public relations. It assesses understanding of communication elements, the impact of non-verbal...
Questions:
8 |
Attempts:
85 |
Last updated:
Jun 25, 2024
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Public Relations - Review 2
This 'Public Relations - Review 2' quiz evaluates understanding of public relations within security management. It covers the evolving role of security officers, their impact on...
Questions:
8 |
Attempts:
1755 |
Last updated:
Mar 22, 2023
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A Quiz On Chapter 15 Public Relations
You may have heard the term “Public Relations” (PR) at work or even on TV at some point, and if you don’t know what it means, PR is the practice within a company...
Questions:
18 |
Attempts:
1089 |
Last updated:
Mar 21, 2023
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