Are You Using Outdated Keyword Optimization Techniques? (Scroll Down To Start.)

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  • 1/7 Questions

    When it comes to copy/content, Google's preferred method of gauging which pages are a best match with the keywords that were typed into the Google search box is:

    • Exactly matching the search phrase with the page copy.
    • Exactly matching the search phrase with anchor text from external sites.
    • Evaluating the search phrase with the keywords, stemmed words & synonyms on the page and in the tags.
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About This Quiz


With all the changes over the last 3 (or so) years with regard to keyword optimization in copy, you'll want to make sure you haven't been left behind. Take this short quiz to determine if your SEO copywriting techniques are up to date. Abcabc

Are You Using Outdated Keyword Optimization Techniques? (Scroll Down To Start.) - Quiz

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  • 2. 

    Google's Matt Cutts said, "The more times you use a keyword in your copy, the more it will..."

    • Suffer from diminishing returns

    • Climb in the search rankings

    • Be appealing to both humans and the engines

    Correct Answer
    A. Suffer from diminishing returns
  • 3. 

    SEO copy should have what minimum keyword density to be effective without being considered spam?

    • 2%

    • 5%

    • None - keyword density is an outdated practice

    Correct Answer
    A. None - keyword density is an outdated practice
  • 4. 

    When it comes to using keyphrases in copy more than a few times Google says, 

    • "...as long as you don't create duplicate content, you're fine."

    • "... the more the better."

    • "... instead of helping, let's make that hurt."

    Correct Answer
    A. "... instead of helping, let's make that hurt."
  • 5. 

    When writing with keywords, you should:

    • Use exact-match keyphrases and also individual keywords.

    • Use only exact-match keyphrases.

    • Use keyphrases that are as close as possible to the exact-match phrase.

    Correct Answer
    A. Use exact-match keyphrases and also individual keywords.
  • 6. 

    When it comes to your title tag:

    • Google will show whatever you enter in the title tag as-is every time.

    • Google reserves the right to change your title tag at will.

    • The title tag and H1 tags must match or Google will change your title tag.

    Correct Answer
    A. Google reserves the right to change your title tag at will.
  • 7. 

    To optimize a web page for keywords, it is required that you include keywords:

    • In the H1 tag

    • Anywhere on the page

    • At least 6 times in the copy

    Correct Answer
    A. Anywhere on the page

Quiz Review Timeline (Updated): Mar 21, 2022 +

Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Mar 21, 2022
    Quiz Edited by
    ProProfs Editorial Team
  • Jul 16, 2014
    Quiz Created by
    Karonthackston

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