Marketing Price Quiz Questions!

7 Questions | Total Attempts: 1410

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Marketing Price Quiz Questions!

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Questions and Answers
  • 1. 
    Which pricing strategy is where you add a percentage onto what you originally pay for the product?
    • A. 

      Loss Leader Pricing

    • B. 

      Cost Plus Pricing

    • C. 

      Price Skimming

    • D. 

      Penetration Pricing

  • 2. 
    Which of the following are not pricing strategies?
    • A. 

      Loss Leader Pricing

    • B. 

      Penetration Pricing

    • C. 

      Profit Pricing

    • D. 

      Sales Pricing

  • 3. 
    There are two ways of working out cost-plus pricing.
    • A. 

      True

    • B. 

      False

  • 4. 
    Which pricing strategies would be appropriate for an established business trying to win customers from competitors?
    • A. 

      Price Skimming

    • B. 

      Penetration Pricing

    • C. 

      Cost Plus Pricing

    • D. 

      Loss Leader Pricing

  • 5. 
    When a product costs £2 for the business to get, does a 25% mark-up equal a 20% profit margin?
    • A. 

      True

    • B. 

      False

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