EQ -- PRSA Ethics Quotient Quiz
Welcome to the PRSA Ethics Quotient (EQ) Quiz. This is a new 10-question quiz to test your knowledge of the ethical practice of public relations. If you have already taken an earlier PR ethics quiz, please try this one. It is significantly different than any previous quizzes. The quiz has been developed to help public relations practitioners assess their sensitivity and knowledge of professional standards, according to the Member Code of Ethics of the Public Relations Society of America (PRSA). If you get any questions incorrect, please read the explanation of the correct answer. To learn more about the PRSA's Code of Ethics, go to: https://www. Prsa. Org/AboutPRSA/Ethics/CodeE
- 1.
- A.
Yes
- B.
No
- 2.
- A.
Yes
- B.
No
- 3.
- A.
Yes
- B.
No
- 4.
- A.
Yes
- B.
No
- 5.
- A.
Yes
- B.
No
- 6.
- A.
Yes
- B.
No
- 7.During a media interview, your CEO misstates a key fact about your firm’s product capability, making it sound far more advanced than it really is. It was purely an accident and was not intended to mislead, but the fact is now part of the published story. What should you do?
- A.
A. Nothing. It is too late to fix.
- B.
B. Send a letter to the editor asking for a printed correction.
- C.
C. Send a notice to your customers making them aware of the mistake.
- D.
D. Both B & C above.
- 8.
- A.
True
- B.
False
- 9.
- A.
A. Clients
- B.
B. Society
- C.
C. Public Relations Professionals
- 10.
- A.
True
- B.
False
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