Online advertising sales
Online book sales
Internet service providers
Have essentially stagnated
Show signs of stabilizing
Have returned to solid growth
Have returned to exponential growth
.NET and Web services
Dropping of computing and networking component prices
Still in a revolutionary phase.
Widely accepted by consumers, although technology is still quickly changing.
Not yet fully accepted by consumers, although much of its driving technology is firmly in place.
Well entrenched as a form of modern commerce.
The same set of standards being used across the globe.
The spread of plentiful, cheap information.
The enabling of commerce worldwide.
The availability of the Internet everywhere and anytime.
Wireless Internet connections grow rapidly.
Social networking sites become a new platform for e-commerce.
The music recording industry is disrupted as music creation and distribution become decentralized.
Online entertainment business models surge.
Ties between customer and businesses are being rethought.
Technology players such as Yahoo! seek to dominate online advertising and expand into offline ad brokerage.
New methods of advertising, such as blog advertising, are emerging.
The market entry costs for online advertising services are extremely low.
Richness–complexity and content–of a message.
Total amount and quantity of information delivered to consumers by merchants.
Total amount and quantity of information available to all market participants.
Amount of information available to reduce price transparency.
Lower search costs.
Stronger network effects.
Higher delayed gratification effects.
Higher transaction costs.
Sold over digital networks.
Used with digital equipment.
Greater pricing flexibility.
Lower marketing costs.
Higher production costs.
Higher inventory costs.
Lower distributed delivery costs.
Higher marginal costs per unit.
Equivalent copying costs.
Similar inventory costs.