The Retail Flooring Consumer

7 Questions | Total Attempts: 75

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Business Quizzes & Trivia

The Retail Flooring Consumer.


Questions and Answers
  • 1. 
    First and foremost, realize that flooring is a _______ purchase for the customer.  As previously mentioned, it may be the third or fourth largest investment after a house and car which an individual makes.
  • 2. 
    The average consumer is very comfortable in making decorating decisions.
    • A. 

      True

    • B. 

      False

  • 3. 
    What is considered to be the customer’s biggest fear?
    • A. 

      Spending a larger amount of money

    • B. 

      Making a mistake

    • C. 

      Something new will be introduced that is better

  • 4. 
    What are the cunsumers key buying attitudes & habits?
    • A. 

      Shops 2-3 stores

    • B. 

      Stressful

    • C. 

      Not comfortable making decorating decisions

    • D. 

      It's a major investment

    • E. 

      Fear of making a mistake they will have to live with

  • 5. 
    What are the key thoughts that will consciously affect the actual buying process?
    • A. 

      Store Location

    • B. 

      Customer Service

    • C. 

      Holiday Season

    • D. 

      Price

    • E. 

      Color

    • F. 

      Durability

  • 6. 
    What are the five key reasons that a retail customer does not buy?
    • A. 

      No Time

    • B. 

      No Need

    • C. 

      No Reason

    • D. 

      No Hurry

    • E. 

      No Product

    • F. 

      No Money

    • G. 

      No Purpose

    • H. 

      No Trust

  • 7. 
    The sales professional’s slight edge is often because he sell’s from the customer’s point of _____
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