Qr Ar And Everything In Between

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TBWA
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Quizzes Created: 1 | Total Attempts: 52
| Attempts: 52 | Questions: 6
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1. What does QR stand for?

Explanation

QR stands for Quick Response. This term is commonly used to refer to a type of barcode that can be scanned using a smartphone or barcode reader. Quick Response codes are designed to quickly provide information or direct users to a specific website or application. They are commonly used in marketing and advertising to provide additional information or promotions to customers.

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About This Quiz
Digital Tools Quizzes & Trivia

Explore the essentials of modern mobile technologies in 'QR, AR and Everything in Between'. This quiz assesses understanding of QR codes, NFC, and augmented reality applications, focusing on their integration and user experience challenges.

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2. What screen is the second screen?

Explanation

The correct answer is "all of the above" because the question is asking for the second screen, and it does not specify which device the first screen is. Therefore, any of the three options - tablet, smartphone, or laptop - could be the second screen depending on the context.

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3. What is the trigger/marker employed by Stickybits?

Explanation

Stickybits employs the barcode as the trigger/marker.

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4. What is it that allows Google wallet to work on Andriod?

Explanation

Google Wallet is able to work on Android devices because it utilizes an NFC (Near Field Communication) chip. This technology allows for secure wireless communication between devices in close proximity. The NFC chip in the Android device enables the transfer of payment information between the device and a compatible payment terminal, making it possible for users to make contactless payments using Google Wallet. An app, the processor, and the antenna are all important components of the device, but it is the NFC chip that specifically enables the functionality of Google Wallet on Android.

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5. Why does most QR code deployment cause a poor user experience?

Explanation

Most QR code deployment causes a poor user experience because the websites linked to the code are not mobile optimized. This means that when users scan the QR code with their mobile devices, they are directed to websites that are not optimized for mobile viewing. As a result, the websites may not display properly or may have slow loading times, leading to a frustrating user experience. To improve the user experience, it is important to ensure that the websites linked to QR codes are mobile optimized.

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6. What medium is Layar focusing on for their platform today?

Explanation

Layar is currently focusing on print, newspapers, and magazines as the medium for their platform. This suggests that Layar is prioritizing integrating their augmented reality technology into these traditional forms of media. By doing so, Layar aims to enhance the interactive and immersive experiences for users when engaging with print materials, such as newspapers and magazines. This strategy allows Layar to bridge the gap between the physical and digital worlds, providing a unique and innovative way for users to interact with printed content.

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  • Jun 24, 2013
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What does QR stand for?
What screen is the second screen?
What is the trigger/marker employed by Stickybits?
What is it that allows Google wallet to work on Andriod?
Why does most QR code deployment cause a poor user experience?
What medium is Layar focusing on for their platform today?
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