Principles Of Business: Marketing And Finance Quiz!

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Quizzes Created: 4 | Total Attempts: 3,763
Questions: 28 | Attempts: 1,095

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Principles Of Business Quizzes & Trivia

Questions and Answers
  • 1. 

    Which of the following is not an economic system that operates in markets?

    • A.

      Capitalism

    • B.

      Socialism

    • C.

      Foreignism

    • D.

      Communism

    • E.

      Market Economy

    Correct Answer
    C. Foreignism
    Explanation
    Foreignism is not an economic system that operates in markets. The other options listed, such as capitalism, socialism, communism, and market economy, are all economic systems that operate within market structures. Foreignism is not a recognized economic system and does not have a specific definition or set of principles associated with it.

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  • 2. 

    Deciding how much a product or service will cost the consumer.  

    • A.

      Value

    • B.

      Pricing

    • C.

      Sales

    • D.

      Barter

    Correct Answer
    B. Pricing
    Explanation
    The correct answer is Pricing because pricing refers to the process of determining the cost of a product or service for the consumer. It involves considering various factors such as production costs, competition, demand, and perceived value in order to set a price that is both profitable for the business and attractive to the consumer.

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  • 3. 

    Marketing communications that inform, persuade, and remind customers of a product’s benefits.  

    • A.

      Sales

    • B.

      Value

    • C.

      Promotions

    • D.

      Producers

    Correct Answer
    C. Promotions
    Explanation
    Promotions refer to marketing communications that inform, persuade, and remind customers of a product's benefits. This can include activities such as advertising, public relations, sales promotions, and personal selling. Sales, value, and producers are not directly related to the communication aspect of marketing, making promotions the correct answer.

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  • 4. 

    The process of exchanging products and services; does not involve a monetary exchange.    

    • A.

      Value

    • B.

      Distribution

    • C.

      Sales

    • D.

      Barter

    Correct Answer
    D. Barter
    Explanation
    Barter is the correct answer because it refers to the process of exchanging products and services without involving a monetary exchange. In a barter system, goods and services are traded directly between parties without the need for money. This was a common practice in ancient societies before the invention of currency.

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  • 5. 

    Diversity, education, e-commerce, and capitalism are the important trends that affect the workforce of the 21st century.  

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    The statement is false because diversity, education, e-commerce, and capitalism are not the only important trends that affect the workforce of the 21st century. There are several other trends such as technological advancements, globalization, automation, remote work, and changing demographics that also significantly impact the workforce. Therefore, it is incorrect to claim that only these four trends are important.

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  • 6. 

    Seven key activities that must occur in order to make a product or service available to consumers.  

    • A.

      Portfolio

    • B.

      Self-Aware

    • C.

      Marketing Functions

    • D.

      Barter

    Correct Answer
    C. Marketing Functions
    Explanation
    The correct answer is Marketing Functions. Marketing functions refer to the activities that need to be carried out in order to make a product or service available to consumers. These activities include market research, product development, pricing, promotion, distribution, and customer service. These functions are essential for effectively reaching and satisfying the target market, creating awareness and demand for the product or service, and ultimately making it available to consumers.

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  • 7. 

    People or companies who use resources to create products of value.  

    • A.

      Producers

    • B.

      Pricing

    • C.

      Promotions

    • D.

      Satisfaction

    Correct Answer
    A. Producers
    Explanation
    Producers are individuals or companies who utilize resources to create products or services that hold value for consumers. They play a vital role in the economy by transforming raw materials into finished goods or offering intangible services. Producers are responsible for the entire production process, from acquiring resources to manufacturing and distributing the final product. They aim to meet consumer demands and generate profits by providing valuable offerings.

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  • 8. 

    Which of the following is not an example of advertising?  

    • A.

      Walking down the street yelling for free.

    • B.

      Television Commercials

    • C.

      Newspaper Ads

    • D.

      Billboards

    Correct Answer
    A. Walking down the street yelling for free.
    Explanation
    Walking down the street yelling for free is not an example of advertising because it does not involve any form of communication or promotion of a product, service, or idea to a target audience. Advertising typically involves using various mediums such as television commercials, newspaper ads, and billboards to reach a wide audience and persuade them to take a specific action or purchase a product.

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  • 9. 

    The four eras in the evolution of the U.S market economy are Sales Era, Marketing Era, Production Era, and Relationship Marketing Era.  

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement is true because it correctly identifies the four eras in the evolution of the U.S market economy. The Sales Era refers to a time when businesses focused primarily on selling products and increasing sales. The Marketing Era shifted the focus to understanding and meeting customer needs through market research and segmentation. The Production Era emphasized mass production and efficiency. Finally, the Relationship Marketing Era emphasizes building long-term relationships with customers through personalized experiences and customer loyalty. These four eras represent the different stages in the development of the U.S market economy.

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  • 10. 

    Direct contact with potential customers to determine their needs and satisfy those needs.  

    • A.

      Distribution

    • B.

      Exchange

    • C.

      Pricing

    • D.

      Sales

    Correct Answer
    D. Sales
    Explanation
    The given correct answer is "Sales". Sales involves direct contact with potential customers to determine their needs and satisfy those needs. This process includes activities such as prospecting, lead generation, pitching, negotiating, and closing deals. Sales professionals interact with customers to understand their requirements and offer suitable products or services to meet those needs. This helps in building relationships, increasing customer satisfaction, and ultimately driving revenue for the company.

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  • 11. 

    Every business produces a product or service and that product or service must be made available and attractive to potential customers? 

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    In order for a business to succeed, it needs to make its product or service available to potential customers. This means ensuring that the product or service is easily accessible and appealing to the target market. Without making the product or service available and attractive, the business will struggle to attract customers and generate sales. Therefore, it is true that every business needs to make its product or service available and attractive to potential customers.

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  • 12. 

    A transaction in which two parties trade something of value for what the other has to offer.  

    • A.

      Barter

    • B.

      Exchange

    • C.

      Monetary

    • D.

      Sales

    Correct Answer
    B. Exchange
    Explanation
    The given correct answer is "Exchange". This term refers to a transaction in which two parties trade something of value for what the other has to offer. It can involve the exchange of goods, services, or even money. In an exchange, both parties benefit by receiving something they value more than what they are giving up. This term is commonly used in economics and commerce to describe the process of trading and transferring ownership of assets or resources between individuals or entities.

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  • 13. 

    Getting product and services to customers in the most efficient way.  

    • A.

      Sales

    • B.

      Marketing

    • C.

      Distribution

    • D.

      Market Economy

    Correct Answer
    C. Distribution
    Explanation
    Distribution refers to the process of getting products and services from the manufacturer or producer to the end customer. It involves activities such as transportation, warehousing, inventory management, and order fulfillment. The goal of distribution is to ensure that products and services reach customers in the most efficient and timely manner. This includes selecting the appropriate channels, managing logistics, and optimizing the supply chain. Therefore, the given correct answer "Distribution" accurately describes the process of getting products and services to customers in the most efficient way.

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  • 14. 

    The free association of unique individuals who cooperate as equals in order to maximize their freedom and satisfy their desires.  

    • A.

      Pricing

    • B.

      Relationship Marketing

    • C.

      Producers

    • D.

      Individualism

    Correct Answer
    D. Individualism
    Explanation
    The given statement describes a group of unique individuals who come together voluntarily to maximize their freedom and fulfill their desires. This aligns with the concept of individualism, which emphasizes the importance of individual freedom, autonomy, and self-interest. In this context, the individuals cooperate as equals to achieve their goals, rather than being controlled or directed by external forces.

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  • 15. 

    The phenomenon of drawing people and business together from across the planet.  

    • A.

      Mass Customization

    • B.

      Globe Trotting

    • C.

      Global Village

    • D.

      Market Economy

    Correct Answer
    C. Global Village
    Explanation
    The correct answer is Global Village. This term refers to the idea that advancements in communication and transportation technologies have made the world a smaller place, allowing people and businesses to connect and interact on a global scale. It implies that geographic distance is no longer a barrier, and people from different parts of the world can come together and collaborate.

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  • 16. 

    The U.S. economic system in which market forces such as supply and demand move the economy with some government involvement.  

    • A.

      Marketing

    • B.

      Marketing Functions

    • C.

      Market Economy

    • D.

      Marketing Individualism

    Correct Answer
    C. Market Economy
    Explanation
    A market economy is an economic system where the production and distribution of goods and services are determined by supply and demand in the marketplace. In this system, the government has some involvement, but it is limited compared to other economic systems. Market forces such as competition, prices, and consumer preferences play a significant role in shaping the economy. This system allows for individualism and entrepreneurship as individuals are free to make their own economic decisions and pursue their own interests.

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  • 17. 

    The four eras in the marketing evolution of the U.S. are  

    • A.

      Promotion Era, Sales Era, Marketing Era, Revolution Era

    • B.

      Production Era, Promotion Era, Sales Era, Relationship Marketing Era

    • C.

      Production Era, Sales Era, Marketing Era, Revolution Era

    • D.

      Production Era, Sales Era, Marketing Era, Relationship Marketing Era

    Correct Answer
    D. Production Era, Sales Era, Marketing Era, Relationship Marketing Era
    Explanation
    The correct answer is Production Era, Sales Era, Marketing Era, Relationship Marketing Era. This answer accurately represents the chronological order of the four eras in the marketing evolution of the U.S. The Production Era refers to a time when companies focused on mass production and efficiency. The Sales Era emphasizes aggressive sales tactics and persuasive selling techniques. The Marketing Era marks a shift towards a customer-centric approach and the development of marketing strategies. Finally, the Relationship Marketing Era highlights the importance of building long-term relationships with customers and providing personalized experiences.

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  • 18. 

    GDP stands for Gross Domestic Produce.  

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    The given statement is false. GDP stands for Gross Domestic Product, not Gross Domestic Produce. GDP is a measure of the total value of goods and services produced within a country's borders in a specific time period. It is used to assess the economic health and growth of a country.

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  • 19. 

    The process of pricing, promoting, and distributing ideas, goods, and services to create satisfactory exchanges.  

    • A.

      Market Economy

    • B.

      Marketing

    • C.

      Satisfaction

    • D.

      Sales

    Correct Answer
    B. Marketing
    Explanation
    Marketing is the correct answer because it involves the pricing, promotion, and distribution of ideas, goods, and services to create satisfactory exchanges. Market economy refers to an economic system where decisions regarding production, investment, and distribution are based on supply and demand. Satisfaction refers to the feeling of contentment or fulfillment. Sales refers to the process of selling goods or services in exchange for money.

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  • 20. 

    One key factor that defines capitalism is that individuals are not free to own their own property.  

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    This statement is false because one of the fundamental principles of capitalism is the protection of private property rights. In a capitalist system, individuals have the freedom to own, control, and transfer property, whether it be land, buildings, or other assets. This ownership is a key aspect of capitalism, as it allows individuals to accumulate wealth and make economic decisions based on their own self-interest.

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  • 21. 

    A very important aspect of a market economy is freedom. 

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    In a market economy, individuals have the freedom to make their own economic decisions. They can choose what to produce, what to buy, and how to use their resources. This freedom allows for competition, innovation, and entrepreneurship, which are essential for economic growth and development. Without freedom, a market economy would not be able to function effectively as it relies on the voluntary exchange of goods and services based on individual preferences and choices. Therefore, it can be concluded that freedom is indeed a crucial aspect of a market economy.

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  • 22. 

    The outcome of a successful exchange in which the performance of the product or service meets expectations.  

    • A.

      Value

    • B.

      Satisfaction

    • C.

      Promotions

    • D.

      Distribution

    Correct Answer
    B. Satisfaction
    Explanation
    Satisfaction refers to the feeling of contentment or fulfillment that a customer experiences when their expectations are met or exceeded by a product or service. In the context of the given question, a successful exchange occurs when the performance of the product or service meets expectations, resulting in the customer feeling satisfied. Therefore, satisfaction is the correct answer as it accurately represents the outcome of a successful exchange.

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  • 23. 

    Marketing approach that attracts new customers, keeps current customers, and anticipates customer needs.  

    • A.

      Relationship Marketing

    • B.

      Producers

    • C.

      Portfolio

    • D.

      Individualism

    Correct Answer
    A. Relationship Marketing
    Explanation
    Relationship Marketing is the correct answer because it refers to a marketing approach that focuses on building and maintaining strong relationships with customers. This approach aims to attract new customers, retain existing ones, and anticipate their needs. Relationship marketing emphasizes the importance of customer satisfaction, trust, and loyalty, and involves strategies such as personalized communication, customer service, and customer feedback. This approach recognizes the long-term value of customer relationships and aims to create a mutually beneficial relationship between the company and its customers.

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  • 24. 

    Fair return or equivalent for something exchanged.  

    • A.

      Pricing

    • B.

      Value

    • C.

      Satisfaction

    • D.

      Exchange

    Correct Answer
    B. Value
    Explanation
    Value is the correct answer because it refers to the fair return or equivalent for something exchanged. When we talk about value in the context of pricing, it means the worth or importance that a customer places on a product or service. It is the perceived benefit or satisfaction that a customer expects to receive in exchange for their money or effort. Therefore, value is the most appropriate term to describe the fair return or equivalent in this scenario.

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  • 25. 

    Understanding the various factors that shape your personality and interests.    

    • A.

      Self-Aware

    • B.

      Global Village

    • C.

      Mass Customization

    • D.

      Satisfaction

    Correct Answer
    A. Self-Aware
    Explanation
    The given answer, "Self-Aware," aligns with the statement "Understanding the various factors that shape your personality and interests." Self-awareness refers to having knowledge and understanding of oneself, including one's personality traits, values, strengths, and weaknesses. By being self-aware, individuals can better understand the factors that influence their personality and interests, such as their upbringing, experiences, and personal preferences. This understanding can help individuals make informed decisions, set meaningful goals, and develop a strong sense of self.

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  • 26. 

    A collection of work samples that represents one’s abilities and accomplishments. 

    • A.

      Promotions

    • B.

      Self-Aware

    • C.

      Indiviualism

    • D.

      Portfolio

    Correct Answer
    D. Portfolio
    Explanation
    A portfolio is a collection of work samples that showcases an individual's abilities and accomplishments. It is a way for someone to present their skills and experiences to potential employers or clients. A portfolio can include a variety of materials such as writing samples, design projects, or photographs, depending on the field or industry. It allows individuals to demonstrate their expertise and provide evidence of their past work, making it an essential tool for professionals looking to advance their careers.

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  • 27. 

    The process of providing products and services that more closely meet the needs and wants of individual customers.  

    • A.

      Mass Customization

    • B.

      Mass Marketing

    • C.

      Global Village

    • D.

      Global Trotting

    Correct Answer
    A. Mass Customization
    Explanation
    Mass customization refers to the process of providing products and services that are tailored to meet the specific needs and wants of individual customers. It involves combining the advantages of mass production with the benefits of customization, allowing companies to offer a wide range of options and variations to their customers while still maintaining efficiency and cost-effectiveness. This approach enables businesses to provide personalized experiences and products to their customers, enhancing customer satisfaction and loyalty.

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  • 28. 

    Marketing can be defined as the process of making one product more attractive than the other products a person may choose.  

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    Marketing can be defined as the process of making one product more attractive than the other products a person may choose. This definition implies that marketing involves strategies and tactics aimed at differentiating a product from its competitors, highlighting its unique features, and persuading consumers to choose it over other alternatives. By effectively positioning and promoting a product, marketing aims to create a favorable perception and increase its appeal, ultimately leading to higher sales and market share. Therefore, the statement "True" accurately reflects the definition of marketing provided.

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  • Current Version
  • Mar 22, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Jun 09, 2011
    Quiz Created by
    Estone2011
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