Course 2 - Pipeline Management And Gap - Quiz, Trivia & Questions

6 Questions | By Catherine Halcomb | Updated: Mar 21, 2022 | Attempts: 1309

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Course 2 - Pipeline Management And Gap - Quiz

Now that you have completed the Pipeline Management and Gap course, take this exam to test your comprehension of the terminology and practices covered.

Questions and Answers

1.

What is the definition of a pipeline?
- A.
  
  A finance report that displays the number of credits issued to an account.
- B.
  
  A list of accounts or new potential businesses to target for revenue opportunities.
- C.
  
  Accounts that are not on contract with your media site.
- D.
  
  Businesses that no longer advertiser with us.
Correct Answer
B. A list of accounts or new potential businesses to target for revenue opportunities.
2.

If you have a goal of $25,000 and your run rate is $20,000, you have a gap of $5,000. Your pipeline should be how many times your gap to hit your goal?
- A.
  
  2x
- B.
  
  6x
- C.
  
  3x
- D.
  
  4x
Correct Answer
D. 4x
3.

To determine how big your pipeline will need to be is determined by understanding what?
- A.
  
  Revenue Gap to Goal
- B.
  
  Close ratio and inactive accounts
- C.
  
  Ad sizes and schedules
- D.
  
  None of the above
Correct Answer
A. Revenue Gap to Goal
4.

If you've been assigned a goal of $20,000 for the month and you have a run rate of $15,000 for that same month, what is your gap between your goal and run rate?
- A.
  
  $15,000
- B.
  
  $5,000
- C.
  
  $2,500
- D.
  
  $35,000
Correct Answer
B. $5,000
5.

The best definition of a run rate would be which of the following?
- A.
  
  Ads that are on a schedule or contract for the month and anticipated new business.
- B.
  
  Ads that only publish during the first 10 days of the month.
- C.
  
  Ad campaigns that are designed by advertising agencies.
- D.
  
  Advertisers whose ad schedules are over $5,000 in monthly billing.
Correct Answer
A. Ads that are on a schedule or contract for the month and anticipated new business.
6.

You have identified $18,000 in booked or contracted revenue for the month and you also expect $2,000 in new business for a total of $20,000. What does the $20,000 represent?
- A.
  
  New business acquisitions only.
- B.
  
  The number of sales needed to meet you goal.
- C.
  
  Your Run Rate
- D.
  
  Gap
Correct Answer
C. Your Run Rate

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Current Version
Mar 21, 2022

Quiz Edited by
ProProfs Editorial Team
May 01, 2015

Quiz Created by
Catherine Halcomb

Course 2 - Pipeline Management And Gap

What is the definition of a pipeline?

If you have a goal of $25,000 and your run rate is $20,000, you have a gap of $5,000. Your pipeline should be how many times your gap to hit your goal?

To determine how big your pipeline will need to be is determined by understanding what?

If you've been assigned a goal of $20,000 for the month and you have a run rate of $15,000 for that same month, what is your gap between your goal and run rate?

The best definition of a run rate would be which of the following?

You have identified $18,000 in booked or contracted revenue for the month and you also expect $2,000 in new business for a total of $20,000. What does the $20,000 represent?