Advertising Trivia: Brands, Bait, & Buzz
1.
What was the color of Pabst's ribbon around the neck of its famous brew?
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Answer:
Blue
Explanation:
The color of Pabst's ribbon around the neck of its famous brew was blue. This is a well-known fact among beer enthusiasts and consumers of Pabst products. Blue is a distinctive color that is associated with the brand and its iconic packaging, making it easily recognizable to consumers.
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2.
What product "takes a licking and keeps on ticking"?
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Answer:
Timex Watches
Explanation:
Timex Watches are known for their durability and ability to withstand wear and tear, hence the slogan "takes a licking and keeps on ticking". This slogan highlights the reliability and long-lasting nature of Timex Watches, making them a popular choice for individuals looking for a sturdy timepiece.
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3.
What cleaning product's jingle concluded with, "Floats the dirt right down the drain"?
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Answer:
Ajax
Explanation:
The jingle "Floats the dirt right down the drain" is associated with the cleaning product Ajax. This catchy slogan highlights the product's ability to effectively clean and remove dirt, making it seem as though the dirt effortlessly washes away down the drain when using Ajax.
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4.
In a famous ad campaign, we learned that nothing comes between Brooke Shields and what?
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Answer:
Her Calvin Klein Jeans
Explanation:
Brooke Shields famously stated in a Calvin Klein Jeans ad campaign that nothing comes between her and her Calvin Klein Jeans. This phrase became iconic and synonymous with the brand, highlighting the idea that the jeans were an essential part of her wardrobe and identity.
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5.
Who was always caught squeezing the Charmin, on the Charmin commercials?
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Answer:
Mr. Whipple
Explanation:
In the Charmin commercials, the character who was always caught squeezing the toilet paper was Mr. Whipple. This character became well-known for his catchphrase "Please don't squeeze the Charmin," as he tried to prevent customers from squeezing the soft toilet paper in the store. The commercials featuring Mr. Whipple became iconic and memorable, making him a recognizable figure in advertising.
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6.
According to the classic PSA, what cooked food represents your brain on drugs?
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Answer:
Eggs
Explanation:
The classic PSA comparing your brain on drugs to a cooked egg is a metaphor for the negative effects of drug use. Just like an egg changes its composition and becomes altered when cooked, drugs can alter the way the brain functions and can have detrimental effects on cognitive abilities and overall brain health. This comparison is meant to illustrate the potential harm that drug use can have on the brain.
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7.
What major corporation uses the slogan "Go Brown"?
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Answer:
Ups
Explanation:
UPS, also known as United Parcel Service, is a major corporation that uses the slogan "Go Brown". The slogan refers to the brown color of the UPS delivery trucks and uniforms, which has become synonymous with the company's brand identity. This slogan is used to encourage brand recognition and loyalty among customers, as well as to promote the company's reliable and efficient delivery services.
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8.
What commercial won the 1995 Golden Clio Award for commercials?
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Answer:
Pioneer (Rocking The Bridge)
Explanation:
The commercial "Rocking The Bridge" by Pioneer won the 1995 Golden Clio Award for commercials due to its innovative and impactful advertising techniques that captured the attention of the judges and viewers. Its creative concept, execution, and overall effectiveness in delivering the brand message likely set it apart from the competition, leading to its recognition and success in the advertising industry.
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9.
Why did the Chevrolet Nova not go over well in South America?
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Answer:
"Nova" Translates Into No Go In Spanish
Explanation:
The Chevrolet Nova did not go over well in South America because the name "Nova" translates into "no go" in Spanish, which could have been perceived as a negative connotation by Spanish-speaking consumers. This linguistic barrier may have hindered the success of the car in the South American market.
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10.
Whose commercial boasted that their product was "an ancient Chinese secret"?
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Answer:
Calgon
Explanation:
Calgon's commercial famously claimed that their product was "an ancient Chinese secret", implying that it had special, mysterious qualities that set it apart from other products. This slogan helped create a sense of intrigue and mystique around the brand, appealing to consumers looking for a unique and effective solution to their needs.
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11.
What was the cartoon frog's name in commercials for Sugar Smacks?
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Answer:
Dig'em
Explanation:
In commercials for Sugar Smacks, the cartoon frog's name was Dig'em.
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12.
What is the ad slogan for the National Enquirer?
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Answer:
Inquiring Minds Want To Know
Explanation:
The ad slogan "Inquiring Minds Want To Know" captures the essence of the National Enquirer's appeal by suggesting that readers are curious and eager for the latest gossip and news. This slogan implies that the publication provides exclusive and intriguing information that satisfies the curiosity of its audience, making them feel informed and entertained.
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13.
What beer did Spuds MacKenzie promote?
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Answer:
Bud Light
Explanation:
Spuds MacKenzie, the famous party animal dog mascot, promoted Bud Light beer during the late 1980s. Bud Light utilized the character of Spuds MacKenzie in their advertising campaigns to appeal to a younger audience and increase their brand recognition. The lovable bull terrier became synonymous with the fun and carefree image that Bud Light wanted to portray, making it a successful marketing strategy for the beer brand.
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14.
What is the RCA dog's name?
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Answer:
Nipper
Explanation:
The RCA dog's name is Nipper, which is a widely recognized name associated with the iconic image of the dog listening to a phonograph. Nipper became a symbol of the RCA Corporation and is still remembered as a cultural icon representing the concept of listening.
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15.
What product originally sponsored the TV cartoon "The Flintstones"?
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Answer:
Winston Cigarettes
Explanation:
Winston Cigarettes originally sponsored "The Flintstones" TV cartoon as part of their advertising strategy to reach a wider audience, including families who watched the show. This sponsorship was common in the early days of television when tobacco companies frequently sponsored popular programs to promote their products to a large audience.
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16.
Who had a three-year contract to represent the Gap in commercials?
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Answer:
Sarah Jessica Parker
Explanation:
Sarah Jessica Parker had a three-year contract to represent the Gap in commercials because her popularity and fashion sense made her a perfect fit for the brand's image. Parker's stylish and sophisticated persona resonated well with the Gap's target audience, helping to increase brand visibility and appeal. This partnership was mutually beneficial, as it allowed Parker to further establish her presence in the fashion world while also boosting sales and brand recognition for the Gap.
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17.
"I've Fallen And I Can't Get Up!" was what company's ad slogan?
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Answer:
Life Alert
Explanation:
The ad slogan "I've Fallen And I Can't Get Up!" is associated with the company Life Alert, which is known for its medical alert systems designed to help seniors and individuals with disabilities in case of emergencies. This slogan effectively communicates the purpose and benefits of their product, emphasizing the importance of immediate assistance in critical situations.
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18.
Which company has used the ad slogan, "We Really Move Our Tail For You"?
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Answer:
Continental Airlines
Explanation:
Continental Airlines used the ad slogan "We Really Move Our Tail For You" to emphasize their commitment to providing excellent customer service and going above and beyond to meet the needs of their passengers. This slogan conveys a sense of dedication and personalized care, positioning Continental Airlines as a reliable and customer-focused airline in the competitive industry.
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19.
"Where It Costs Less To Get More" has been which company's ad slogan?
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Answer:
Kroger
Explanation:
Kroger's ad slogan "Where It Costs Less To Get More" emphasizes the idea of providing value to customers by offering more products for a lower cost. This slogan implies that customers can maximize their purchasing power at Kroger compared to other competitors. By highlighting the affordability and variety of products available, Kroger aims to attract budget-conscious shoppers looking for a good deal.
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20.
"It's Better With The Butterfly" has been used as an ad slogan by which company?
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Answer:
Microsoft
Explanation:
Microsoft has used the ad slogan "It's Better With The Butterfly" to promote their products and services. The butterfly is a symbol often associated with Microsoft's logo, representing transformation and innovation. By using this slogan, Microsoft aims to convey the message that their products enhance and improve the overall experience for their customers.
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21.
"We're Number Two We Try Harder" has been which company's ad slogan?
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Answer:
Avis
Explanation:
Avis used the slogan "We're Number Two We Try Harder" as a way to differentiate themselves from the leading car rental company at the time, Hertz. By acknowledging their position as the second-largest rental company, Avis aimed to emphasize their commitment to providing exceptional customer service and going the extra mile to earn their customers' business. This slogan helped Avis establish a reputation for putting in extra effort to meet their customers' needs and ultimately contributed to their success in the competitive car rental industry.
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22.
Lou Reed's "Walk on the Wild Side" was used in a jingle for what product?
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Answer:
Honda Motor Scooters
Explanation:
The jingle for Honda Motor Scooters featured Lou Reed's "Walk on the Wild Side" as its soundtrack. This collaboration likely aimed to appeal to a younger, more adventurous demographic, using the iconic song to create a sense of excitement and freedom associated with riding a motor scooter. Lou Reed's rebellious and edgy image may have also been a good fit for the brand's marketing strategy.
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23.
Which product was being advertised with the saying, "Mother please...I'd rather do it myself"?
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Answer:
Excedrin
Explanation:
The saying "Mother please...I'd rather do it myself" was used to advertise Excedrin, implying that the product is so effective in relieving pain that one would prefer to take it themselves rather than rely on their mother for help.
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24.
"Sunlight Flakes" eventually became known as what product?
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Answer:
Lux
Explanation:
Lux is a well-known brand of soap that was originally marketed as "Sunlight Flakes" before being rebranded. Lux is a popular personal care product known for its luxurious and fragrant soap bars and body washes, making it a household name in the beauty industry.
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25.
What is the name of Tony the Tiger's daughter?
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Answer:
Antoinette
Explanation:
Antoinette is the name of Tony the Tiger's daughter. This name is a variation of the name "Tony," which is her father's name. The similarity in names suggests a familial relationship between the two characters, making it a fitting choice for Tony the Tiger's daughter.
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26.
What color is the rooster on the Kellogg's "Corn Flakes" box?
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Answer:
Green
Explanation:
The rooster on the Kellogg's "Corn Flakes" box is green because it is a stylized cartoon character that has been designed with a green color palette. This choice of color may have been made to make the rooster stand out against the yellow background of the cereal box, creating a visually appealing and recognizable image for consumers.
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27.
Name the only state capital that did not have at least one McDonald's restaurant in 2006?
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Answer:
Montpelier, Vermont
Explanation:
Montpelier, Vermont is the correct answer because in 2006, it was the only state capital that did not have a single McDonald's restaurant. This could be due to various factors such as the small population of Montpelier, the city's strict zoning laws, or the preferences of the local residents and government officials.
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28.
M&M's were invented in which year?
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Answer:
1940
Explanation:
M&M's were invented in 1940, during World War II, as a way to provide soldiers with chocolate that wouldn't melt in their hands. The candy-coated chocolates were created by Forrest Mars Sr. and Bruce Murrie, hence the name "M&M's". The hard shell coating was specifically designed to protect the chocolate inside from heat and humidity, making it the perfect treat for soldiers in the field.
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29.
Name the last state that allowed coloring to be added to margarine?
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Answer:
Wisconsin
Explanation:
Many states had laws in place that required margarine to be colorless to distinguish it from butter. Wisconsin was the last state to lift this restriction, allowing coloring to be added to margarine. This change occurred in the 1960s, ending the ban on yellow margarine in the state.
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30.
The first household microwave oven went on sale in which year?
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Answer:
1947
Explanation:
The first household microwave oven went on sale in 1947, marking a significant advancement in kitchen technology. This invention revolutionized the way people cooked and reheated food, providing a quick and convenient method for food preparation. The availability of microwave ovens in households changed the way people approached cooking and meal times, making it more efficient and convenient.
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31.
More than 75 percent of the world's supply of maple syrup comes from where?
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Answer:
Canada
Explanation:
Canada is the largest producer of maple syrup in the world, accounting for more than 75 percent of the global supply. This is due to the country's ideal climate and vast maple tree forests, particularly in the provinces of Quebec and Ontario. The cool nights and warm days during the spring season create the perfect conditions for sap to flow from the trees, which is then collected and processed into maple syrup. As a result, Canada has established itself as the leading producer and exporter of this sweet and iconic product.
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32.
Montgomery Ward opened their first retail store in what year?
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Answer:
1926
Explanation:
Montgomery Ward opened their first retail store in 1926, marking the beginning of their retail operations. This year was significant as it set the foundation for the company's growth and success in the retail industry.
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33.
Montgomery Ward opened its first retail store in which city?
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Answer:
Plymouth, Indiana
Explanation:
Montgomery Ward opened its first retail store in Plymouth, Indiana. This location was chosen as the site for the first store due to its strategic location and potential customer base. By opening in Plymouth, Indiana, Montgomery Ward was able to establish a strong presence in the area and attract customers from the surrounding regions.
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34.
What was the real name of Johnny Morris, the Philip Morris cigarette bellboy?
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Answer:
Johnny Roventini
Explanation:
Johnny Roventini was the real name of the Philip Morris cigarette bellboy. He became famous for his catchphrase "Call for Philip Morris" and appeared in various advertisements for the brand. His distinctive voice and appearance made him a recognizable figure in advertising during the mid-20th century.
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35.
What was Buster Brown's dog's name?
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Answer:
Tige
Explanation:
Buster Brown's dog's name was Tige. Tige was a popular character in the Buster Brown comic strip and was known for his mischievous and adventurous nature.
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36.
How old did Smokey the Bear turn in 2004?
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Answer:
60
Explanation:
Smokey the Bear turned 60 years old in 2004 because he was created in 1944 as part of a wildfire prevention campaign. In 2004, he celebrated his 60th anniversary, making him 60 years old.
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37.
What soft drink advertised "Life tastes good"?
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Answer:
Coke
Explanation:
The soft drink advertised with the slogan "Life tastes good" is Coke. This iconic slogan highlights the refreshing and enjoyable taste experience that Coca-Cola offers to its consumers, emphasizing the positive impact it can have on their lives.
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