แบบทดสอบบทที่ 1 ความรู้เบื้องต้นเกี่ยวกับธุรกิจ

The correct answer is "ฝ่ายบัญชี" because the accounting department is responsible for recording and summarizing the income and expenses of the organization. They are in charge of maintaining financial records, preparing financial statements, and ensuring compliance with financial regulations and reporting requirements.

Corporate Social Responsibility (CSR) refers to the practice of conducting business in a way that takes into consideration the impact on society. It involves businesses taking responsibility for their actions and considering the well-being of various stakeholders, including employees, customers, communities, and the environment. This can include initiatives such as implementing sustainable practices, supporting charitable causes, and promoting ethical business practices. By prioritizing social responsibility, businesses aim to contribute positively to society and create a sustainable future.

The correct answer is because companies need to control quality and standards in their operations. Implementing ISO helps companies establish a systematic approach to quality management and ensures that their processes meet international standards. This allows them to consistently deliver products and services that meet customer expectations and comply with regulatory requirements. ISO certification also enhances the company's reputation and credibility, as it demonstrates their commitment to quality and continuous improvement.

The correct answer is ฝ่ายขนส่ง (Logistic system is most closely related to the transportation department). The logistic system is responsible for managing the flow of goods and materials from the point of origin to the point of consumption. This includes transportation, warehousing, inventory management, and distribution. The transportation department plays a crucial role in ensuring that the goods are transported efficiently and effectively to their intended destinations.

HRM stands for Human Resource Management, which is the department responsible for managing and overseeing the human resources within an organization. This includes tasks such as recruitment, hiring, training, performance management, and employee relations. HRM plays a crucial role in ensuring that the organization has the right people with the necessary skills and abilities to achieve its goals. They also handle employee benefits, compensation, and ensure compliance with labor laws and regulations. Overall, HRM is responsible for the effective management of the organization's human capital.

In modern business, it is important to consider all stakeholders, which refers to individuals or groups who have an interest or are affected by the business. This includes employees, the environment, business owners, and society as a whole. Therefore, the answer "ผู้มีส่วนได้ส่วนเสียกับธุรกิจทุกส่วน" (those who have a stake in the business in every aspect) is the most accurate choice as it encompasses all stakeholders.

The term "presprosition" is not a part of the traditional marketing mix, which consists of the 4P's: product, price, promotion, and place. A preposition is a word that shows the relationship between a noun or pronoun and other words in a sentence, but it is not a marketing concept. Therefore, "presprosition" does not belong in the list of marketing mix elements.

The correct answer is QA because the Quality Assurance department is responsible for ensuring that products meet quality standards and specifications before they are delivered to customers. QA conducts inspections, tests, and audits to identify any defects or deviations from the required quality standards. They also implement quality control measures and provide feedback to other departments to improve processes and prevent quality issues. By having a dedicated QA team, businesses can have confidence in the quality of their products and ensure customer satisfaction.

The purchasing department needs to contact the supplier in order to procure goods or services. The supplier is the entity that provides the products or services that the company needs, so it is crucial for the purchasing department to establish communication with them. This communication may involve negotiating prices, placing orders, discussing delivery schedules, or resolving any issues that may arise during the procurement process.

Outsource หมายถึงการจ้างให้บุคคลหรือองค์กรอื่นมาทำงานบางอย่างหรือบางช่วงแทน นั่นหมายความว่า บริษัทหรือองค์กรจะส่งงานที่ต้องการให้ผู้อื่นมาทำแทนในบางกรณี เพื่อลดภาระการทำงานของบริษัทหรือองค์กรหรือเพื่อให้ได้ผลลัพธ์ที่ดีกว่า การเลือกจ้างผู้อื่นมาทำงานแทนสามารถช่วยให้บริษัทหรือองค์กรประหยัดทรัพยากรและเวลาได้เป็นอย่างมาก และยังช่วยให้บุคคลภายนอกที่มีความเชี่ยวชาญในงานที่ต้องการสามารถมาช่วยทำงานได้อย่างมีประสิทธิภาพ

The correct answer is "Customer Relationship Management" because CRM stands for the management of customer relationships. It refers to the practices, strategies, and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships with customers, assisting in customer retention, and driving sales growth.

The use of online social media platforms is a current tool or strategy that businesses use for communication (C- Communication). These platforms allow businesses to connect and engage with their target audience, promote their products or services, and build brand awareness. By utilizing social media websites, businesses can effectively communicate with their customers, share information, and interact with them in real-time. This helps in building relationships, increasing customer engagement, and ultimately driving sales and business growth.

The objective of current business operations is to maximize wealth for all stakeholders involved in the business. This includes not only shareholders but also employees, customers, suppliers, and the community in which the business operates. The focus is on creating value for all parties and ensuring that everyone benefits from the success of the business. This objective goes beyond just financial profit and encompasses the overall well-being and sustainability of the business and its impact on the environment.

Marketing ไม่อยู่ใน 4M ครับ

The correct answer means that "Cost" in the context of the new marketing era refers to the value that customers receive from the products and services they purchase. It implies that customers are looking for products and services that provide them with a good return on their investment, in terms of the benefits and satisfaction they derive from them.

The correct answer is "Place - Communication". This is because "Place" refers to the distribution channels and locations where the product is made available to the customers, while "Communication" refers to the promotional activities and messages used to communicate with the customers. These two elements are not directly related to each other in terms of their function or purpose in the marketing mix.

Job Specification refers to the specific requirements and qualifications needed for a particular job. It includes details such as the tasks and responsibilities of the job, the required educational qualifications, skills, experience, and personal characteristics. In this case, "รายละเอียดของงานที่ต้องทำ" (details of the job to be performed) is a part of the job specification as it describes the tasks and responsibilities of the job.

สมชายต้องการทำธุรกิจขายขนมจีน ซึ่งการผสมน้ำยาขนมจีนเป็นกระบวนการหลักที่สมชายต้องทำเองเพื่อให้ได้รสชาติและคุณภาพที่ต้องการ ดังนั้นสมชายไม่ควร Outsource งานผสมน้ำยาขนมจีนไปให้คนอื่นทำ

The correct answer is "วางแผนกาารจัดหาวัตถุดิบ" (Planning for procurement of raw materials). This is not a responsibility of the production department, but rather falls under the purview of the procurement or purchasing department. The production department is responsible for controlling production costs, improving efficiency and productivity, delivering products on time, and maintaining quality and production standards.