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All companies have a brand, which is really just a fancy way of saying "personality." Companies work hard to establish a brand and then make use of it....see more When it comes right down to it, families aren't so different. A family unit has a personality too, and knowing what your family is all about can help you make informed decisions about what is and is not important to the whole family unit and to you as the boss of that unit. Figuring out your family brand is a walk in the park when you take a cue or two from the corporate world. This quiz is from Kathy Buckworth's book, I Am So the Boss of You: An 8-Step Guide to Giving Your Family the "Business" see less
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