1.
Dr. _____________ created the formula for Coca Cola.
Correct Answer
A. Pemberton
Explanation
Dr. Pemberton is the correct answer because he is the actual creator of the formula for Coca Cola. John Stith Pemberton, a pharmacist from Georgia, invented the Coca Cola formula in 1886. He initially intended it as a medicine, but it later became a popular soft drink. The name "Coca Cola" was coined by Pemberton's bookkeeper, Frank Robinson.
2.
Coca Cola was created in ________.
Correct Answer
C. 1886
Explanation
Coca Cola was created in 1886.
3.
Who made Coca Cola a household name?
Correct Answer
C. Asa Chandler
Explanation
Asa Chandler is the correct answer because he played a significant role in making Coca Cola a household name. Asa Chandler was a businessman who acquired the rights to distribute Coca Cola in 1891. He was instrumental in expanding the brand's reach by establishing a network of bottling plants across the United States. Through his efforts, Coca Cola became widely available and popular, ultimately becoming a household name.
4.
When there were no national marketing outlets, how did Coca Cola advertise?
Correct Answer(s)
A. Coupons for a FREE Coca Cola
C. Branded Items, Example: Book Marks and Notebooks
Explanation
Coca Cola advertised when there were no national marketing outlets by using coupons for a free Coca Cola and branded items such as bookmarks and notebooks. These promotional tactics allowed them to reach a wide audience and incentivize consumers to try their product. By offering a free Coca Cola through coupons, they could attract new customers and build brand loyalty. Additionally, distributing branded items like bookmarks and notebooks helped to increase brand visibility and remind people of Coca Cola's presence.
5.
When Coca Cola was first distributed in the 1890's you could buy it at the store in bottles.
Correct Answer
B. False
Explanation
The statement is false because when Coca Cola was first distributed in the 1890s, it was not available for purchase in bottles at stores. Instead, it was initially sold as a fountain drink in soda fountains. Bottled Coca Cola was introduced later in 1894, but it was not widely distributed or available for purchase in stores until the early 1900s.
6.
The first Coca Cola Bottle was designed after a cocoa plant.
Correct Answer
A. True
Explanation
The statement is true. The first Coca Cola Bottle was indeed designed after a cocoa plant. The shape of the bottle was inspired by the cocoa pod, which is the fruit of the cocoa plant. The designer, Earl R. Dean, wanted a unique and distinctive bottle shape that would be easily recognizable even if it was broken. The result was the iconic contour bottle that we still associate with Coca Cola today.
7.
Coca Cola was distributed first in the bottle in the year _____.
Correct Answer
C. 1919
Explanation
Coca Cola was first distributed in bottles in the year 1919.
8.
In 1919, Coca Cola was sold for ___ million dollars. The largest transaction to date in Atlanta.
Correct Answer
C. 25
Explanation
In 1919, Coca Cola was sold for 25 million dollars, making it the largest transaction in Atlanta up to that point.
9.
Coca Cola was created in what city?
Correct Answer
C. Atlanta
Explanation
Coca Cola was created in Atlanta.
10.
In the 1920's Coca Cola created the first _____ _________
Correct Answer
A. Six Pack
Explanation
In the 1920s, Coca Cola created the first "Six Pack". This refers to the packaging of six Coca Cola bottles together, allowing customers to conveniently purchase and transport multiple bottles at once. This innovation revolutionized the way beverages were sold and consumed, making it easier for customers to enjoy Coca Cola in larger quantities.
11.
______________ _______________ made Coca Cola the world wide soft drink that it is today. He ran the company for over 50 years.
Correct Answer
B. Robert Woodruff
Explanation
Robert Woodruff made Coca Cola the worldwide soft drink that it is today. He ran the company for over 50 years.
12.
Where is the Coca Cola recipe kept today?
Correct Answer
B. Suntrust Bank Vault
Explanation
The Coca Cola recipe is kept in the Suntrust Bank Vault. This implies that the recipe is highly confidential and requires a secure location for storage. The choice of a bank vault suggests that Coca Cola takes significant measures to protect its secret recipe from being accessed or stolen by unauthorized individuals.
13.
"The pause that refreshes" was the slogan used to advertise Coca Cola to the working class.
Correct Answer
A. True
Explanation
"The pause that refreshes" was indeed the slogan used to advertise Coca Cola to the working class. This slogan was introduced in the 1920s and emphasized the idea that taking a break with a Coca Cola would provide a refreshing and rejuvenating experience. It was aimed at appealing to the hardworking individuals who needed a moment of relaxation and enjoyment during their busy days. The slogan became widely recognized and helped to establish Coca Cola as a popular and refreshing beverage choice among the working class.
14.
In the 1960's Coca Cola created this to try and reach a younger audience.
Correct Answer
B. Radio Jingle
Explanation
In the 1960's, Coca Cola created a radio jingle to try and reach a younger audience. This was a popular marketing strategy at the time, as radio was a widely consumed medium and jingles were catchy and memorable. By creating a jingle, Coca Cola aimed to capture the attention of younger listeners and promote their product in a fun and engaging way.
15.
McDonald's created _______ ___________ to appeal to kids in the late 1960's.
Correct Answer
B. Ronald McDonald
Explanation
Ronald McDonald was created by McDonald's in the late 1960s to appeal to kids. This character became the face of McDonald's and was used in advertising campaigns and promotions targeted towards children. Ronald McDonald's cheerful and friendly personality, along with his bright red hair and yellow jumpsuit, made him a beloved figure among kids and helped to establish McDonald's as a family-friendly brand.
16.
In 1985 Coca Cola tried to reinvent itself by changing the formula and they called it?
Correct Answer
B. New Coke
Explanation
In 1985, Coca Cola attempted to rebrand itself by introducing a new formula for their flagship product. This new formula was named "New Coke" and was a significant departure from the original Coca Cola formula. The company hoped that this change would attract new customers and revitalize their brand. However, the introduction of New Coke was met with widespread backlash and negative public reception. Ultimately, Coca Cola had to bring back the original formula as "Coca Cola Classic" due to the overwhelming demand from loyal consumers.