AP Style: Brand Names

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1. Because of her allergies, she had to bring a box of _________ to the meeting with her.

Explanation

Kleenex is a trademark for facial tissue.

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AP Style: Brand Names - Quiz

How well do you know brand names and trademark names used in Associated Press style?

2. Firefighters used the __________ to free the man from the overturned car.

Explanation

Jaws of Life is a trademarked term.

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3. The fire destroyed the porch but did not damage the __________ nearby.

Explanation

Jacuzzi is a trademark for a type of whirlpool spa.

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4. The doctor suggested she take two __________ and check back in the morning.

Explanation

The Bayer Co. lost its trademark on the word aspirin after World War II.

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5. The fraternity had to be evacuated after a campus police sprayed two men with ___________.

Explanation

Also known as Chemical Mace, Mace is a trademarked term.

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6. The toy shop always did brisk business selling __________ after the tournament.

Explanation

The Duncan company lost the trademark on the word yo-yo in the 1960s.

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7. A team of construction workers installed __________ in the new building.

Explanation

Sheetrock is a trademark for a brand of gypsum wallboard.

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8. Throughout the day, she drank coffee from a tall silver __________.

Explanation

Although Thermos is still a brand name, it has not been a trademark in the U.S. since the 1960s.

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9. To celebrate their anniversary, the couple popped open a bottle of __________.

Explanation

Use Champagne only to refer to products from the region in France. All others are called sparkling wine.

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10. The two soldiers could not explain how the __________ was damaged.

Explanation

When referring to a military vehicle, jeep is not capitalized. Civilian vehicles made by the Chrysler Co. are capitalized.

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Because of her allergies, she had to bring a box of _________ to the...
Firefighters used the __________ to free the man from the overturned...
The fire destroyed the porch but did not damage the __________ nearby.
The doctor suggested she take two __________ and check back in the...
The fraternity had to be evacuated after a campus police sprayed two...
The toy shop always did brisk business selling __________ after the...
A team of construction workers installed __________ in the new...
Throughout the day, she drank coffee from a tall silver __________.
To celebrate their anniversary, the couple popped open a bottle of...
The two soldiers could not explain how the __________ was damaged.
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