What Do You Know About E-commerce Analysis?

10 Questions | Total Attempts: 88

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What Do You Know About E-commerce Analysis? - Quiz

In order to get explosive eCommerce growth, analysis is important. Performing the analysis of different components that make up an eCommerce business is important and paramount for eCommerce growth. Find out how much knowledge you have of eCommerce Analysis by taking this quiz.


Questions and Answers
  • 1. 
    Electronic commerce draws on technology such as which of the following?
    • A. 

      Electronic Books

    • B. 

      Mobile commerce

    • C. 

      Wikis

    • D. 

      None of the above

  • 2. 
    In the United States, one of the activities that regulated all form of advertising include which of the following?
    • A. 

      Online advertising

    • B. 

      Road side advertising

    • C. 

      Inside advertising

    • D. 

      Billboard advertising

  • 3. 
    In which of the following years did E-commerce sale topped $1 trillion? 
    • A. 

      2008

    • B. 

      2011

    • C. 

      2012

    • D. 

      2015

  • 4. 
    In E-commerce, how many types of flows are included?
    • A. 

      Five

    • B. 

      Three

    • C. 

      Four

    • D. 

      None of the above

  • 5. 
    Which E-tailing business model would Overstock.com fit?
    • A. 

      Multichannel

    • B. 

      Bricks and clicks

    • C. 

      Catalog merchant

    • D. 

      Virtual merchant

  • 6. 
    Which online service industry has had the most success?
    • A. 

      Online Real Estate Services

    • B. 

      Online Travel Services

    • C. 

      Online Mortgage and Lending Services

    • D. 

      Online Insurance Services

  • 7. 
    What is the term used for the quality and quantity of the competition that occupies a firm's intended marketspace, which needs to be carefully scrutinized by the entrepreneur?
    • A. 

      Competition Guaging

    • B. 

      Competitive Analysis

    • C. 

      Competition Survey

    • D. 

      Competitive Opinion

  • 8. 
    Which is not among the more common B2C business models which are the online retailing companies?
    • A. 

      Drugstore.com

    • B. 

      Amazon.com

    • C. 

      EBay.com

    • D. 

      Adobe.com

  • 9. 
    Which is the industry term for software that analyzes data about customers to develop a better understanding of the customer and how the customer is using a company's products and services?
    • A. 

      Spyware

    • B. 

      Content aggregator

    • C. 

      Fourier analysis

    • D. 

      Enterprise relationship management

  • 10. 
    What is the website feature that involves tailoring pages to individual users' preferences or characteristics?
    • A. 

      Clickstream analysis

    • B. 

      Customer relationship management

    • C. 

      Personalization

    • D. 

      Digital Silhouettes

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