What Do You Know About E-commerce Analysis?

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What Do You Know About E-commerce Analysis? - Quiz

In order to get explosive eCommerce growth, analysis is important. Performing the analysis of different components that make up an eCommerce business is important and paramount for eCommerce growth. Find out how much knowledge you have of eCommerce Analysis by taking this quiz.


Questions and Answers
  • 1. 

    Electronic commerce draws on technology such as which of the following?

    • A.

      Electronic Books

    • B.

      Mobile commerce

    • C.

      Wikis

    • D.

      None of the above

    Correct Answer
    B. Mobile commerce
    Explanation
    Electronic commerce draws on technology such as mobile commerce. Mobile commerce refers to the use of mobile devices, such as smartphones and tablets, to conduct online transactions. With the increasing popularity and accessibility of mobile devices, more and more people are using them to shop online, make payments, and access various e-commerce platforms. Mobile commerce offers convenience, flexibility, and accessibility to both businesses and consumers, making it an important technology for electronic commerce.

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  • 2. 

    In the United States, one of the activities that regulated all form of advertising include which of the following?

    • A.

      Online advertising

    • B.

      Road side advertising

    • C.

      Inside advertising

    • D.

      Billboard advertising

    Correct Answer
    A. Online advertising
    Explanation
    Online advertising is regulated in the United States along with other forms of advertising. This means that there are rules and regulations in place to ensure that online advertisements are truthful, not misleading, and do not engage in unfair or deceptive practices. The regulation of online advertising helps to protect consumers and ensure that they are not being taken advantage of by false or misleading advertisements.

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  • 3. 

    In which of the following years did E-commerce sale topped $1 trillion? 

    • A.

      2008

    • B.

      2011

    • C.

      2012

    • D.

      2015

    Correct Answer
    C. 2012
  • 4. 

    In E-commerce, how many types of flows are included?

    • A.

      Five

    • B.

      Three

    • C.

      Four

    • D.

      None of the above

    Correct Answer
    B. Three
    Explanation
    The correct answer is Three. In E-commerce, there are three types of flows included. These include the flow of information, the flow of products, and the flow of funds. The flow of information refers to the exchange of data and communication between buyers and sellers. The flow of products involves the movement of physical goods from the seller to the buyer. Lastly, the flow of funds pertains to the transfer of payments and financial transactions between the parties involved in the E-commerce process.

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  • 5. 

    Which E-tailing business model would Overstock.com fit?

    • A.

      Multichannel

    • B.

      Bricks and clicks

    • C.

      Catalog merchant

    • D.

      Virtual merchant

    Correct Answer
    D. Virtual merchant
    Explanation
    Overstock.com would fit the virtual merchant business model because it operates exclusively online, selling products directly to consumers through its website. As a virtual merchant, Overstock.com does not have physical store locations and relies on e-commerce to conduct its business. This model allows Overstock.com to reach a wide customer base and offer a large selection of products without the overhead costs associated with maintaining physical stores.

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  • 6. 

    Which online service industry has had the most success?

    • A.

      Online Real Estate Services

    • B.

      Online Travel Services

    • C.

      Online Mortgage and Lending Services

    • D.

      Online Insurance Services

    Correct Answer
    B. Online Travel Services
    Explanation
    Online travel services have had the most success in the online service industry. This is because the travel industry is one of the largest and most profitable industries globally. Online travel services provide convenience and a wide range of options to consumers, allowing them to book flights, hotels, and other travel-related services easily. Additionally, the rise of online travel agencies and platforms has led to increased competition and innovation in the industry, further contributing to its success.

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  • 7. 

    What is the term used for the quality and quantity of the competition that occupies a firm's intended marketspace, which needs to be carefully scrutinized by the entrepreneur?

    • A.

      Competition Guaging

    • B.

      Competitive Analysis

    • C.

      Competition Survey

    • D.

      Competitive Opinion

    Correct Answer
    B. Competitive Analysis
    Explanation
    Competitive analysis refers to the process of evaluating the quality and quantity of competition in a firm's intended marketspace. It involves examining the strengths and weaknesses of competitors, identifying market trends and opportunities, and determining the firm's competitive advantage. This analysis is crucial for entrepreneurs as it helps them understand the competitive landscape, make informed business decisions, and develop effective strategies to gain a competitive edge in the market.

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  • 8. 

    Which is not among the more common B2C business models which are the online retailing companies?

    • A.

      Drugstore.com

    • B.

      Amazon.com

    • C.

      EBay.com

    • D.

      Adobe.com

    Correct Answer
    D. Adobe.com
    Explanation
    Adobe.com is not among the more common B2C business models which are the online retailing companies. While Drugstore.com, Amazon.com, and eBay.com are all well-known online retailing companies, Adobe.com primarily focuses on selling software and creative services rather than physical products. Therefore, Adobe.com does not fit into the category of online retailing companies.

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  • 9. 

    Which is the industry term for software that analyzes data about customers to develop a better understanding of the customer and how the customer is using a company's products and services?

    • A.

      Spyware

    • B.

      Content aggregator

    • C.

      Fourier analysis

    • D.

      Enterprise relationship management

    Correct Answer
    D. Enterprise relationship management
    Explanation
    Enterprise relationship management is the industry term for software that analyzes data about customers to develop a better understanding of the customer and how the customer is using a company's products and services. This software helps companies manage and improve their relationships with customers by providing insights into their behaviors, preferences, and needs. It allows companies to personalize their interactions and offerings, ultimately leading to better customer satisfaction and loyalty.

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  • 10. 

    What is the website feature that involves tailoring pages to individual users' preferences or characteristics?

    • A.

      Clickstream analysis

    • B.

      Customer relationship management

    • C.

      Personalization

    • D.

      Digital Silhouettes

    Correct Answer
    C. Personalization
    Explanation
    Personalization refers to the website feature that involves tailoring pages to individual users' preferences or characteristics. This feature allows websites to provide a personalized experience to each user by displaying content, recommendations, and advertisements based on their past behavior, demographics, and interests. By personalizing the website, businesses can enhance user engagement, improve customer satisfaction, and increase conversion rates.

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  • Current Version
  • Feb 01, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Dec 14, 2017
    Quiz Created by
    Jaksiboy
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