Google Analytics Skills Assessment Test

Approved & Edited by ProProfs Editorial Team
The editorial team at ProProfs Quizzes consists of a select group of subject experts, trivia writers, and quiz masters who have authored over 10,000 quizzes taken by more than 100 million users. This team includes our in-house seasoned quiz moderators and subject matter experts. Our editorial experts, spread across the world, are rigorously trained using our comprehensive guidelines to ensure that you receive the highest quality quizzes.
Learn about Our Editorial Process
| By Cripstwick
C
Cripstwick
Community Contributor
Quizzes Created: 646 | Total Attempts: 721,911
Questions: 10 | Attempts: 309

SettingsSettingsSettings
Google Analytics Skills Assessment Test - Quiz

Google Analytics is the most popular analytical service for tracking and reporting website traffic and advertising RIO. Here is a quiz to assess your knowledge of Google Analytics as well as the official test set up by Google.


Questions and Answers
  • 1. 

    Which of these is not a topic covered in the Google Analytics Skills Assessment Test? 

    • A.

      Session and segment

    • B.

      Landing pages 

    • C.

      Bounce rate

    • D.

      Landing page analysis

    Correct Answer
    D. Landing page analysis
    Explanation
    The question asks for a topic that is not covered in the Google Analytics Skills Assessment Test. The options provided include "Session and segment," "Landing pages," "Bounce rate," and "Landing page analysis." By process of elimination, we can determine that "Landing page analysis" is the correct answer because it is the only option that is not covered in the test.

    Rate this question:

  • 2. 

    Which is the percentage of people who took the goal action on your website? 

    • A.

      Goal Landing

    • B.

      Goal Rate

    • C.

      Goal Volume

    • D.

      Goal Conversion

    Correct Answer
    D. Goal Conversion
    Explanation
    Goal Conversion is the correct answer because it refers to the percentage of people who have successfully completed the desired goal action on a website. It measures the effectiveness of a website in converting visitors into customers or achieving a specific objective. The goal conversion rate indicates the success of a website in driving user engagement and achieving its intended goals.

    Rate this question:

  • 3. 

    How many section(s) does the test has? 

    • A.

      1

    • B.

      2

    • C.

      3

    • D.

      4

    Correct Answer
    A. 1
    Explanation
    The test has only one section.

    Rate this question:

  • 4. 

    What is the time used in the test? 

    • A.

      20 minutes

    • B.

      30 minutes

    • C.

      45 minutes

    • D.

      60 minutes

    Correct Answer
    B. 30 minutes
    Explanation
    The correct answer is 30 minutes. This suggests that the time used in the test is 30 minutes.

    Rate this question:

  • 5. 

    There are how many questions in the official test? 

    • A.

      20

    • B.

      30

    • C.

      50

    • D.

      60

    Correct Answer
    B. 30
    Explanation
    The official test consists of 30 questions.

    Rate this question:

  • 6. 

    Which is a measure of the total work done by a resource or facility? 

    • A.

      Traffic analysis

    • B.

      Traffic volume

    • C.

      Goal conversion

    • D.

      Bounce rate

    Correct Answer
    B. Traffic volume
    Explanation
    Traffic volume is a measure of the total work done by a resource or facility. It refers to the amount of traffic or the number of vehicles passing through a particular area or using a specific resource. This measure helps in understanding the level of activity and usage of the resource or facility, which can be useful for planning and decision-making purposes.

    Rate this question:

  • 7. 

    Which of these is the percentage of single page visits? 

    • A.

      Landing page

    • B.

      Traffic analysis

    • C.

      Traffic volume

    • D.

      Bounce rate

    Correct Answer
    D. Bounce rate
    Explanation
    The percentage of single page visits is referred to as the bounce rate. Bounce rate measures the percentage of visitors who leave a website after viewing only one page. It indicates that visitors did not engage further with the website and left without exploring other pages. Bounce rate is an important metric for evaluating the effectiveness of a website in capturing and retaining user attention.

    Rate this question:

  • 8. 

    Some tests use which language instead of English?

    • A.

      Spanish

    • B.

      Greek

    • C.

      German

    • D.

      French

    Correct Answer
    D. French
    Explanation
    Some tests may use French instead of English as the language of instruction. This could be because the test is designed for a specific region or country where French is widely spoken or because the test is assessing proficiency in the French language itself.

    Rate this question:

  • 9. 

    In the test, how many minutes is the additional time given?

    • A.

      0 minutes

    • B.

      1 minutes

    • C.

      2 minutes

    • D.

      3 minutes

    Correct Answer
    A. 0 minutes
    Explanation
    The additional time given in the test is 0 minutes. This means that there is no extra time provided beyond the designated time limit for the test.

    Rate this question:

  • 10. 

    Which of these is one of the most misunderstood metrics in the Google Analytics test? 

    • A.

      Traffic Volume

    • B.

      Bounce rate

    • C.

      Tracking code

    • D.

      Traffic analysis

    Correct Answer
    B. Bounce rate
    Explanation
    Bounce rate is one of the most misunderstood metrics in the Google Analytics test because it is often misinterpreted as the percentage of visitors who leave a website immediately after landing on a page. However, bounce rate actually measures the percentage of single-page sessions, where visitors leave without interacting with any other pages on the site. It does not necessarily indicate that the visitor had a negative experience or that the content was not relevant. Therefore, understanding the true meaning of bounce rate is crucial for accurately analyzing website performance.

    Rate this question:

Back to Top Back to top
Advertisement
×

Wait!
Here's an interesting quiz for you.

We have other quizzes matching your interest.