What is a Help Desk Software and What are its Benefits?

Imagine this: You are booking a cab to work and running low on cab wallet. So, you make a transaction online and go forward to book your cab. However, you discover to your horror that the cab wallet failed to show the right balance, even after the successful bank transaction. What do you do? You...
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What is Survey Fatigue & How to Avoid It?

Surveys have long established their place as the best customer engagement tool available to companies. And as such every company sends out feedback and satisfaction surveys to all their customers. Be it for a new product launch or an after sales survey, on an average a customer partakes in at least 20 surveys initiated by...
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Everything You Need to Know About Context-Sensitive Help

You have created a comprehensive product user guide for your customers with all the information rightly placed. But is it serving the purpose well given that your customer tickets are still on the rise for trivial issues? This means there is definitely something wrong. There can be two cases – either you have gone wrong...
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Building Consumer Awareness Can Actually Sell Your Brand

Consumers are the focal point for business organizations regardless of their industry. Sans customers, there is no bread and definitely no butter for companies. If they are this important, the chance of ignoring their rights shouldn’t arise in the first place, but unfortunately, it happens. Why aren’t consumer rights seen in a different light? Businesses...
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5 Types of Employee Training Every Enterprise Should Know

You don’t build a business. You build people, and people build the business. – Zig Ziglar, American author, salesman, & motivational speaker Did you know that 94% of employees would stay in a company longer if it invested in their career? Leadership, communication, collaboration, and role-specific skills are some of the workplace skills that organizations put...
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5 Golden Rules for Customer-Centric Copywriting Your Support Reps Should Use

Your company is the best in the business. You have world-class products because you buy from the best suppliers using top-notch materials. Everyone buys from you and your competitors cannot even come close in matching your quality and product range! Strangely, for some reason, you can’t increase your market share and move forward. Even though...
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Want to Keep Your Employees Engaged at Workspace? Here’s How!

Human resource managers world over are struggling to improve employee engagement levels in their business organizations. A recently-conducted survey by Gallup confirms this, indicating that only 32% of employees in the US are actively engaged in their place of work. The figure stands at 13% for employees working worldwide. The survey paints a bleak picture...
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What is an eLearning Authoring Tool? Types, Features & Everything Else

The most important principle for designing lively eLearning is to see eLearning design not as information design but as designing an experience. – Cathy Moore, eLearning and training expert The Internet has brought a sea change in everyday life that it is now impossible to imagine a world without it. From keeping people connected to enabling...
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LMS Integration: What It Can Do for You

Learning is not something done to you; it is something you choose to do. – Seth Godin, American author & entrepreneur Are you that kind of person who believes that things can always be improved in one way or the other? If yes, LMS integrations will excite you. Some of the advanced learning management systems in...
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