K250-ind-UK - About IBISWorld The Company (UK-office)

14 Questions | Total Attempts: 89

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K250-ind-UK - About IBISWorld The Company (UK-office)

Attempt the following questions using the material provided from the 'About IBISWorld - The Company' training session and the 'About the Company' Manual (Manual #1)


Questions and Answers
  • 1. 
    Who is the founder of IBISWorld?
    • A. 

      Jason Baker

    • B. 

      Justin Ruthven

    • C. 

      Phil Ruthven

    • D. 

      Roger Sexton

  • 2. 
    What is the correct pronunciation of the surname "Ruthven"?
    • A. 

      Ruffven

    • B. 

      Riven

    • C. 

      Roofvan

  • 3. 
    IBISWorld was founded in Melbourne in 1972. True or False?
    • A. 

      True

    • B. 

      False

  • 4. 
    Which new IBISWorld business was established in 2013?
    • A. 

      Procurement

    • B. 

      Industry

    • C. 

      Business Economic Profiles

    • D. 

      Risk Ratings

  • 5. 
    IBISWorld's mission statement is:To be the world's premier provider of high value-added industry and market information.Which of the following key strategic elements are reflected in IBISWorld's mission statement? Mark all that apply. (Hint: there are four correct answers)
    • A. 

      Products for the global market, at the country level

    • B. 

      Ultra-Niche - Dominating our niche focusing on a single product

    • C. 

      Product is insightful and highly processed, not a by-product or commoditized.

    • D. 

      Avoid outsourcing non-core activities

    • E. 

      Find the world's best practice, emulate it and then beat it

  • 6. 
    Which of the following is not one of Phil's Ruthven's Golden Rules of Business?
    • A. 

      Successful businesses plan from the inside out, not the outside in

    • B. 

      Successful businesses aim to dominate some segment[s] of their product

    • C. 

      Successful businesses plan from the outside in, not the inside out

    • D. 

      Successful businesses don't own "hard" assets

  • 7. 
    IBISWorld continues to own the content of a report even after a client has paid to access it. True or False?
    • A. 

      True

    • B. 

      False

  • 8. 
    IBISWorld reports are non-standardized; each individual report is written and formatted according to the information available. True or False?
    • A. 

      True

    • B. 

      False

  • 9. 
    IBISWorld's Los Angeles office produces Procurement reports for the US market - Which of the following best describes how many procurement reports IBISWorld produce?
    • A. 

      500

    • B. 

      1000

    • C. 

      1500

    • D. 

      2000

  • 10. 
    Risk Rating Reports and iExpert Reports are written for the core collection only. True or False?
    • A. 

      True

    • B. 

      False

  • 11. 
    In 2006, IBISWorld established a China partnership with which company?
    • A. 

      ACMR

    • B. 

      B2B International

    • C. 

      Euromonitor International

    • D. 

      CAPR

  • 12. 
    In which year did IBISWorld open the London office?
    • A. 

      2008

    • B. 

      2009

    • C. 

      2010

    • D. 

      2011

  • 13. 
    IBISWorld's business model is subscription based and is all about acquiring new customers and keeping them forever by renewing them annually?
    • A. 

      True

    • B. 

      False

  • 14. 
    Which of the following is not a core IBISWorld shared value?
    • A. 

      Hard work

    • B. 

      Humility

    • C. 

      Sacrifice

    • D. 

      Secrecy

    • E. 

      Responsibility

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