I love reading and want to be able to read book wherever I go
I want to store all of my readable documents such as PDFs, DOCs etc. in one place where I can access them easily
I'm a gadget fanatic and I just have to have this cool gizmo.
I have no problem with price - I want quality
I need a cheap device that is effective
The display quality
The ability to read different document formats
Extremely important. I usually shop at eBook stores to find something to read.
Not that important, I download my material from other places.