How's Your Marketing Knowledge? Trivia Quiz

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Hows Your Marketing Knowledge? Trivia Quiz - Quiz


How confident are you with your marketing knowledge? Marketing includes activities a company undertakes to encourage the buying and selling of a product. There are several variables in place involved in marketing. This expertise consists of the standpoint that marketers use. It also entails creating, communicating, delivering, and giving contributions that present a high value to consumers, clients, collaborators, and society. This quiz will reveal your marketing knowledge. All the best.


Questions and Answers
  • 1. 

    Retailers sell finished goods to _________.

    • A.

      Retailers

    • B.

      Consumers

    • C.

      Distributors

    Correct Answer
    B. Consumers
  • 2. 

    In a free-market economy, manufacturing is usually directed toward the ________ of products for sale to consumers at a profit.

    • A.

      Mass production

    • B.

      Mass distribution

    • C.

      Mass selling

    Correct Answer
    A. Mass production
  • 3. 

    Some industries, such as semiconductor and steel manufacturers use the term _______ instead of manufacturing.

    • A.

      Retailing

    • B.

      Fabrication

    • C.

      Distribution

    Correct Answer
    B. Fabrication
  • 4. 

    In its earliest form, manufacturing was usually carried out by a single skilled _____ with assistants.

    • A.

      Supervisor

    • B.

      Manager

    • C.

      Artisan

    Correct Answer
    C. Artisan
  • 5. 

    In much of the pre-industrial world, the _______ system protected the privileges and trade secrets of urban artisans.

    • A.

      Government

    • B.

      Guild

    • C.

      Agents

    Correct Answer
    B. Guild
  • 6. 

    ________ manufacturing is an arrangement whereby a first firm with specialized equipment processes raw materials or semi-finished goods for a second firm.

    • A.

      Rapid

    • B.

      Toil

    • C.

      Abrupt

    Correct Answer
    B. Toil
  • 7. 

    According to some economists, manufacturing is a __________sector of an economy.

    • A.

      Wealth producing

    • B.

      Wealth consuming

    • C.

      Wealth conscious

    Correct Answer
    A. Wealth producing
  • 8. 

    ________________ is a collection of technologies and methods used to define how products are to be manufactured.

    • A.

      Manufacturing Process Management

    • B.

      Distribution Process Management

    • C.

      Storage Process Management

    Correct Answer
    A. Manufacturing Process Management
  • 9. 

    ___________ aims to reduce the errors produced during the manufacturing or service process, increase customer satisfaction.

    • A.

      TQM

    • B.

      Management

    • C.

      Distribution Management

    Correct Answer
    A. TQM
  • 10. 

    The originator of total Quality Management.

    • A.

      Steve jobs

    • B.

      Bill Gates

    • C.

      W. Edwards Deming

    Correct Answer
    C. W. Edwards Deming
  • 11. 

    ___________ seeks to improve the quality of process outputs by identifying and removing the causes of defects (errors) and minimizing variability in manufacturing and business processes.

    • A.

      TQM

    • B.

      Quality Management

    • C.

      Six Sigma

    Correct Answer
    C. Six Sigma
  • 12. 

    Who created Six Sigma?

    • A.

      Microsoft

    • B.

      Motorola

    • C.

      Samsung

    Correct Answer
    B. Motorola
  • 13. 

    ___________ who proposed (interchangeable) parts manufacture for muskets, hence producing the identical components and creating a musket assembly line.

    • A.

      Eli whitney

    • B.

      Frederick winslow taylor

    • C.

      Henry ford

    • D.

      Karl Benz

    Correct Answer
    A. Eli whitney
  • 14. 

    The father of scientific management is _________

    • A.

      Eli whitney

    • B.

      Frederick winslow taylor

    • C.

      Henry ford

    • D.

      Karl Benz

    Correct Answer
    B. Frederick winslow taylor
  • 15. 

    ______ also was important in bringing process and quality management practices into operation in his assembly lines.

    • A.

      Eli whitney

    • B.

      Frederick winslow taylor

    • C.

      Henry ford

    • D.

      Karl Benz

    Correct Answer
    C. Henry ford
  • 16. 

    __________often called the inventor of the motor car was pursuing similar assembly and production practices, although real mass production was properly initiated in Volkswagen after World War II.

    • A.

      Eli whitney

    • B.

      Frederick winslow taylor

    • C.

      Henry ford

    • D.

      Karl Benz

    Correct Answer
    D. Karl Benz
  • 17. 

    _______ gives focus on satisfying the customer's needs.

    • A.

      Continual improvement

    • B.

      Involvement of People

    • C.

      Leadership

    • D.

      Customer Focus

    Correct Answer
    D. Customer Focus
  • 18. 

    Jollibee's rise to the top is a result of honesty, hard work, and dedication that exemplifies a true mark of management.  This principle is referred to as ______.

    • A.

      Continual improvement

    • B.

      Involvement of People

    • C.

      Leadership

    • D.

      Customer Focus

    Correct Answer
    C. Leadership
  • 19. 

    Education doesn't stop after graduation in college.  We should always update ourselves to adapt to the changes in society.  This principle is referred to as _______.

    • A.

      Continual improvement

    • B.

      Involvement of People

    • C.

      Leadership

    • D.

      Customer Focus

    Correct Answer
    A. Continual improvement
  • 20. 

    Proper delegation of the task is one of the great aspects of good quality management.  This principle is referred to as ________.

    • A.

      Continual improvement

    • B.

      Involvement of People

    • C.

      Leadership

    • D.

      Customer Focus

    Correct Answer
    B. Involvement of People
  • 21. 

    ISO means _____.

    • A.

      International scientists organization

    • B.

      International standardization organization

    • C.

      International standards organization

    Correct Answer
    B. International standardization organization
  • 22. 

    _____________ is the purposeful change of a process to improve the reliability of achieving an outcome.

    • A.

      Quality Assurance

    • B.

      Qualilty Control

    • C.

      Quality Improvement

    Correct Answer
    C. Quality Improvement
  • 23. 

    ________ is the ongoing effort to maintain the integrity of a process to maintain the reliability of achieving an outcome.

    • A.

      Quality Assurance

    • B.

      Quality Control

    • C.

      Quality Improvement

    Correct Answer
    B. Quality Control
  • 24. 

    __________ is the planned or systematic actions necessary to provide enough confidence that a product or service will satisfy the given requirements.

    • A.

      Quality Assurance

    • B.

      Quality Control

    • C.

      Quality Improvement

    Correct Answer
    A. Quality Assurance
  • 25. 

    The first and major TQM principle is to __________, the person who pays the product or service.

    • A.

      Continuous improvement

    • B.

      Satisfy the supplier

    • C.

      Satisfy the customer

    Correct Answer
    C. Satisfy the customer
  • 26. 

    Competition is improving so business and service also must improve.  This principle in TQM is referred to as

    • A.

      Satisfy the customer

    • B.

      Continuous improvement

    • C.

      Satisfy the supplier

    Correct Answer
    B. Continuous improvement
  • 27. 

    ___________ is the use of machines, tools, and labor to make things for use or sale. Also, it can be used for selling things.

    • A.

      Manufacturing

    • B.

      Quality Management

    • C.

      Marketing

    • D.

      None of the above

    Correct Answer
    A. Manufacturing
  • 28. 

    Such finished goods maybe used for manufacturing others, more complex products and sold to ______.

    • A.

      Wholesalers

    • B.

      Retailers

    • C.

      Consumers

    • D.

      None of the above

    Correct Answer
    A. Wholesalers
  • 29. 

    The function of wholesalers is to sell finished goods to _______.

    • A.

      Retailers

    • B.

      Salesmen

    • C.

      Distributors

    • D.

      None of the above

    Correct Answer
    A. Retailers
  • 30. 

    _____ is the science, art, and technology of enclosing or protecting products for distribution, storage, sale, and use.

    • A.

      Quality management

    • B.

      Packaging

    • C.

      Manufacturing

    • D.

      None of the above

    Correct Answer
    B. Packaging
  • 31. 

    _____ is any written, electronic, or graphic communication on the packaging or on a separate but associated label.

    • A.

      Packaging

    • B.

      Labeling

    • C.

      Printad

    • D.

      None of the above

    Correct Answer
    B. Labeling
  • 32. 

    Which of the following statements is true about packaging?

    • A.

      It contains the product.

    • B.

      It protects the product.

    • C.

      It promotes the product.

    • D.

      All of the above.

    Correct Answer
    D. All of the above.
  • 33. 

    Which of the following is the first packaging material is used in history?

    • A.

      Basket

    • B.

      Glass

    • C.

      Metal

    • D.

      All of the above

    Correct Answer
    A. Basket
  • 34. 

    Bottles, transparent cellophane, and cartons are invented in what century?

    • A.

      20th century

    • B.

      19th century

    • C.

      18th century

    Correct Answer
    A. 20th century
  • 35. 

    Labels in packaging can attract buyers.  This is objective is referred to as _______.

    • A.

      Packaging used for marketing.

    • B.

      Packaging used for security.

    • C.

      Packaging used for convenience.

    • D.

      None of the above.

    Correct Answer
    A. Packaging used for marketing.
  • 36. 

    What happens if you buy a coke without the bottle? Packaging is also applied for ______.

    • A.

      Convenience

    • B.

      Portion control

    • C.

      Security

    • D.

      Protection

    Correct Answer
    A. Convenience
  • 37. 

    Packaging helps control the precise amount of contents to control the usage.  This packaging objective is known as _______.

    • A.

      Portion control

    • B.

      Security

    • C.

      Convenience

    • D.

      None of the above

    Correct Answer
    A. Portion control
  • 38. 

    Packages and labels communicate how to use, transport, recycle, or dispose of the package of the product. This objective is known as ____.

    • A.

      Information transmission

    • B.

      Containment

    • C.

      Barrier protection

    • D.

      Physical Protection

    Correct Answer
    A. Information transmission
  • 39. 

    The objects enclosed in the package require protection from shock, vibration, compression, temperature, etc. This objective is known as _____.

    • A.

      Information transmission

    • B.

      Containment

    • C.

      Barrier protection

    • D.

      Physical Protection

    Correct Answer
    D. Physical Protection
  • 40. 

    Small objects are typically grouped together in one package for reasons of efficiency. This objective in packaging is known as _______.

    • A.

      Information transmission

    • B.

      Containment

    • C.

      Barrier protection

    • D.

      Physical Protection

    Correct Answer
    B. Containment
  • 41. 

    The packaging is also used to improve the shelf life of the product. This objective is known as _______.

    • A.

      Barrier protection

    • B.

      Physical Protection

    • C.

      Containment

    Correct Answer
    A. Barrier protection
  • 42. 

    The type of packaging that is used to ship, store and handle the product and inner packages is known as _______.

    • A.

      Transport package

    • B.

      Over the counter package

    • C.

      Consumer package

    Correct Answer
    A. Transport package
  • 43. 

    ________ is the material that first envelops the product and holds it.

    • A.

      Primary packaging

    • B.

      Secondary Packaging

    • C.

      Tertiary packaging

    Correct Answer
    A. Primary packaging
  • 44. 

    What symbol is the picture above?

    • A.

      Fragile

    • B.

      Do not use hand hooks

    • C.

      This way up

    Correct Answer
    A. Fragile
  • 45. 

    What symbol is the picture above?

    • A.

      Fragile

    • B.

      This way up

    • C.

      Do not use hooks

    Correct Answer
    A. Fragile
  • 46. 

    What symbol is the picture above?

    • A.

      Keep the object dry

    • B.

      Use umbrella to secure object

    • C.

      This way up

    • D.

      Product is rain proof

    Correct Answer
    A. Keep the object dry
  • 47. 

    Is the processing of new materials into new products.

    • A.

      Recycling

    • B.

      Reuse

    • C.

      Minimalization

    Correct Answer
    A. Recycling
  • 48. 

    Recycled materials can be used again for packaging. This is known as ______.

    • A.

      Reuse

    • B.

      Recycling

    • C.

      Disposal

    Correct Answer
    A. Reuse
  • 49. 

    Incineration, placement in a sanitary landfill to maintain cleanliness and safety is known as ____.

    • A.

      Disposal

    • B.

      Reuse

    • C.

      Recycling

    Correct Answer
    A. Disposal

Quiz Review Timeline +

Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Mar 19, 2022
    Quiz Edited by
    ProProfs Editorial Team
  • Aug 31, 2010
    Quiz Created by
    Anthzila
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