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Marketing Management Questions and Answers (Q&A)

OFSEmeka
Answered: Mar 28, 2020
The people the business want to sell to

1 Answer

237 views
Anthony Paul Bonadio, Teacher
Answered: Mar 27, 2019
Wholesaling is the sale of goods or merchandise to retailers who would include industrial, commercial, institutional, and other business users; or to other wholesalers and related services. It is...Read More

2 Answers

224 views
LylaLin
Answered: Dec 17, 2016
Product=4, promotion=3, place=2, price=1. Sinece the product far exceeds the capabilitied and usability of the iphone and Blackberry, the high quailitiy of the product could be mostly attractive to...Read More

2 Answers

222 views
John Smith
Answered: Mar 28, 2020
The management process which identifies, anticipates and supplies customer requirements efficiently and profitably

Remember that a key definition of marketing revolves around the whole...Read More

1 Answer

222 views
John Smith
Answered: Mar 28, 2020
A customer and consumer are always the same thing - the terms are completely interchangeable

A customer may buy a product, but will not necessarily consume it (e.g. parents buying for...Read More

1 Answer

222 views
John Smith
Answered: Mar 28, 2020
The aim of marketing is to make selling superfluous

The contemporary view is that selling is just one of the tools of marketing.

1 Answer

219 views
John Smith
Answered: Mar 28, 2020
Research is conducted on a special-project basis

1 Answer

218 views
John Smith
Answered: Mar 28, 2020
The traders of ancient Greece

The principles of marketing are ancient - dont confuse these with modern day techniques.

1 Answer

217 views
V. Barnes
Answered: Sep 17, 2019
The correct answer to this question is A, Services are perishable. Goods and services are both parts of a business and economics. Goods are physical objects. They can either be seen, felt, or...Read More

3 Answers

216 views
OFSEmeka
Answered: Mar 28, 2020
Goes down

1 Answer

214 views
Msquared
Answered: Mar 28, 2020
Messages that relate to a disease or condition and emphasize the need for treatment

1 Answer

214 views
Msquared
Answered: Mar 28, 2020
To differentiate the company s products in the marketplace to maximize revenue.

1 Answer

214 views
John Smith
Answered: Mar 28, 2020
Marketing orientation

Think about other companies that you might have dealt with who are in a similar position - they can afford to be inward looking and concentrate on their own production...Read More

1 Answer

213 views
John Smith
Answered: Mar 28, 2020
All of the above conditions exist.

An example of this channel is a car dealer. The cost of inventory makes it too expensive to use a wholesaler and so many variations exist in the product...Read More

2 Answers

211 views
V. Barnes
Answered: Sep 17, 2019
There are two correct answers to this question, which are B. To clear out the doubts in the mind of the prospect and C. To emphasize the features of the product that might satisfy the prospect....Read More

2 Answers

211 views
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