MIS Test 1
Management information system, umass lowell first test study
- 1.
In the soft drink industry, Coca Cola, Pepsi, and Dr Pepper Snapple Group would be categorized under which of the following forces in Porter's model?
- A.
Rivalry among existing rivals
- B.
Buying power
- C.
Supplier power
- D.
Competition from new entrants
Correct Answer
A. Rivalry among existing rivals -
- 2.
The average price of a movie ticket in the city of New York. is $8. This is an example of _______.
- A.
Data
- B.
Information
- C.
Software
- D.
Metadata
Correct Answer
B. Information -
- 3.
Who developed the Five Forces Model?
- A.
Michael Porter
- B.
Peter Drucker
- C.
Tom Peters
- D.
Abraham Maslow
Correct Answer
A. Michael Porter -
- 4.
The "run" strategy in the RGT framework is similar in many ways to which of Porter's generic strategies?
- A.
Overall cost leadership strategy
- B.
Focus strategy
- C.
Product differentiation strategy
- D.
Price differentiation strategy
Correct Answer
A. Overall cost leadership strategy -
- 5.
At upper organizational levels, information exhibits _____ granularity.
- A.
Smooth
- B.
Fine
- C.
Coarse
- D.
Distributed
Correct Answer
C. Coarse -
- 6.
According to Porter, when there are many alternative products or services to the ones your business provides:
- A.
Threat of substitute products or services is high.
- B.
Supplier power is high.
- C.
Buyer power is low.
- D.
Threat of substitute products or services is low.
Correct Answer
A. Threat of substitute products or services is high. -
- 7.
In the soft drink industry, Coca Cola, Pepsi, and Dr Pepper Snapple Group would be categorized under which of the following forces in Porter's model?
- A.
Rivalry among existing rivals
- B.
Buyer power
- C.
Supplier power
- D.
Competition from new entrants
Correct Answer
A. Rivalry among existing rivals -
- 8.
The compilation of average SAT scores for students enrolled in your college, along with an analysis of enrollment information and a statistical analysis of these scores compared to competitive schools, is an example of ____.
- A.
Data
- B.
information
- C.
knowledge
- D.
business intelligence
Correct Answer
D. business intelligence -
- 9.
_____ is the total of all costs that you incur whether or not you sell anything.
- A.
Variable cost
- B.
Fixed cost
- C.
Marginal cost
- D.
Opportunity cost
Correct Answer
B. Fixed cost -
- 10.
Under the RGT framework, which of the following strategies applies to a business that increases their customer base by taking it from the competition?
- A.
Grow
- B.
Run
- C.
Transcend
- D.
Transform
Correct Answer
A. Grow -
- 11.
Under the RGT framework, which of the following strategies innovates business processes and/or products and services in a completely new way, moving into seemingly different markets?
- A.
Transcend
- B.
Run
- C.
Transform
- D.
Grow
Correct Answer
C. Transform -
- 12.
Information granularity refers to:
- A.
the quantity of data within the information.
- B.
The quality of data within the information.
- C.
the frequency of data within the information.
- D.
the extent of detail within the information.
Correct Answer
D. the extent of detail within the information. -
- 13.
What category of hardware technology does a speaker fall into?
- A.
Input device
- B.
Telecommunications device
- C.
Connecting device
- D.
Output device
Correct Answer
D. Output device -
- 14.
In a downward information flow, information:
- A.
Originates at the lowest level of the organization and is passed downward through the various levels.
- B.
originates at a higher level and is passed to lower levels.
- C.
flows between functional business units and work teams.
- D.
is communicated from and to customers, suppliers, distributors, and other partners for the purpose of doing business.
Correct Answer
B. originates at a higher level and is passed to lower levels. -
- 15.
A loyalty program is:
- A.
Answer a program that rewards suppliers when delivery of products and services exceeds expectations.
- B.
An analysis of customers and their recurring purchasing habits with your business.
- C.
a reward system for customers based on the amount of business they do with your business.
- D.
a process of moving into a new market for a particular product or service.
Correct Answer
C. a reward system for customers based on the amount of business they do with your business. -
- 16.
_____ is an approach in which you allocate in terms of percentages how you will spend your IT dollars on various types of business strategies.Tactical information planning (TIP)
- A.
Tactical information planning (TIP)
- B.
Strategic technology planning (STP)
- C.
Run-grow-transform (RGT) framework
- D.
Transforming IS strategy (TISS)
Correct Answer
C. Run-grow-transform (RGT) framework -
- 17.
_____ refers to any computer-based tool that people use to work with information and support the information and information-processing needs of an organization.
- A.
Information system
- B.
Information technology
- C.
Information superhighway
- D.
Information science
Correct Answer
B. Information technology -
- 18.
Which of the following auto manufacturers use an overall cost leadership strategy?
- A.
Mercedes Benz
- B.
Hyundai
- C.
Rolls-Royce
- D.
Aston Martin
Correct Answer
B. Hyundai -
- 19.
What is the single most important resource in any organization?
- A.
Money
- B.
Opportunity
- C.
Technology
- D.
People
Correct Answer
D. People -
- 20.
Which of the following is an IT-enabled revenue increment initiative?
- A.
Recommendation engines
- B.
Virtual goods
- C.
Cloud computing
- D.
Crowdsourcing
Correct Answer
A. Recommendation engines -
- 21.
AskSocrates is a Web site that provides definitions and descriptions of many concepts. AskSocrates is not peer-reviewed (a group of peers or experts do not verify the quality of information). Because of this, AskSocrates may not demonstrate which of the following quality attributes?
- A.
Validity
- B.
Timeliness
- C.
Relevance
- D.
Form
Correct Answer
A. Validity -
- 22.
Information refers to ____.
- A.
A message expressing an opinion based on incomplete evidence
- B.
a collection of facts from which conclusions may be drawn
- C.
Is data that have a particular meaning within a specific context
- D.
Raw facts that describe a particular phenomenon
Correct Answer
C. Is data that have a particular meaning within a specific context -
- 23.
If the marketing department were to pass information to the finance department, what type of information flow is this considered?
- A.
Downward
- B.
Horizontal
- C.
Upward
- D.
Outward
Correct Answer
B. Horizontal -
- 24.
_____ information describes the environment surrounding the organization.
- A.
Objective
- B.
Subjective
- C.
External
- D.
Internal
Correct Answer
C. External -
- 25.
The _____ is the hardware that interprets and executes the system and application software instructions and coordinates the operation of all the hardware.
- A.
central processing unit (CPU)
- B.
digital versatile disc (DVD)
- C.
Connecting unit
- D.
Output unit
Correct Answer
A. central processing unit (CPU) -
- 26.
Ethics are:
- A.
The set of laws established by the government.
- B.
promises of loyalty or allegiance to a cause or a person.
- C.
The principles and standards that guide our behavior toward other people.
- D.
A list of common religious customs and traditions.
Correct Answer
C. The principles and standards that guide our behavior toward other people. -
- 27.
Under the RGT framework, which of the following strategies applies to a business that offers products and services faster and cheaper than the competition?
- A.
Gain
- B.
Run
- C.
Grow
- D.
Transform
Correct Answer
B. Run -
- 28.
Your business had two strategic initiatives this year. One initiative focused on improving customer satisfaction. The second focused on providing customers with their purchase history from any Internet site in the world. If you were to allocate 15% of your IT budget to the first initiative and 25% to the second initiative, what type of strategy are you applying?
- A.
Tactical information planning (TIP)
- B.
Strategic technology planning (STP
- C.
Transforming IS strategy (TISS)
- D.
Run-grow-transform (RGT) framework
Correct Answer
D. Run-grow-transform (RGT) framework -
- 29.
At lower organizational levels, information exhibits _____ granularity.
- A.
Unrefined
- B.
fine
- C.
Concentrated
- D.
Coarse
Correct Answer
B. fine -
- 30.
_____ enables you to solve specific problems and perform specific tasks.
- A.
A Connecting device
- B.
An Operating System
- C.
System software
- D.
Application software
Correct Answer
D. Application software -
- 31.
Which quality attribute of information addresses the credibility of information?
- A.
Weight
- B.
Validity
- C.
Application
- D.
Relevance
Correct Answer
B. Validity -
- 32.
The grade you earn for a specific college course is _____ and your overall GPA is ____.
- A.
data; information
- B.
Information; data
- C.
Knowledge; business intelligence
- D.
Business intelligence; information system
Correct Answer
A. data; information -
- 33.
If the information coming into your decision-making process is in bad form, you'll more than likely make a poor decision. This concept is referred to as ___.
- A.
First in never out (FINO)
- B.
First in first out (FIFO)
- C.
garbage-in-garbage-out (GIGO)
- D.
Last in first out (LIFO)
Correct Answer
C. garbage-in-garbage-out (GIGO) -
- 34.
Which of the following information quality attributes pertains to having access to information when one needs it?
- A.
Timeliness
- B.
Form
- C.
Location
- D.
Relevance
Correct Answer
A. Timeliness -
- 35.
Which of the following categories of technology allows you to see, hear, or recognize the results of your information-processing requests?
- A.
Connecting device
- B.
Telecommunication device
- C.
Output device
- D.
CPU
Correct Answer
C. Output device -
- 36.
Businesses typically act as both buyers and suppliers. Which of the following is true regarding the goal of a company as a supplier organization in an industry?
- A.
Buyer power and supplier power should be low.
- B.
Buyer power should be low and supplier power should be high.
- C.
Buyer power should be high and supplier power should be low.
- D.
Buyer power and supplier power should be high.
Correct Answer
B. Buyer power should be low and supplier power should be high. -
- 37.
Data refers to ____.
- A.
Factual information that a person knows
- B.
Raw facts that describe a particular phenomenon
- C.
knowledge acquired through study, experience or instruction
- D.
Information that have a particular meaning within a specific context
Correct Answer
B. Raw facts that describe a particular phenomenon -
- 38.
If a business sends information to its customers, suppliers, or distributors, what type of information flow is this considered?
- A.
Horizontal
- B.
Upward
- C.
Downward
- D.
Outward/inward
Correct Answer
D. Outward/inward -
- 39.
Subjective information:
- A.
Attempts to describe something that is unknown.
- B.
Describes the environment surrounding the organization.
- C.
Describes specific operational aspects of an organization.
- D.
quantifiably describes something that is known.
Correct Answer
A. Attempts to describe something that is unknown. -
- 40.
_____ is collective information that gives you the ability to make effective, important, and often strategic decisions.
- A.
Data
- B.
Knowledge
- C.
Information
- D.
Business intelligence (BI)
Correct Answer
D. Business intelligence (BI) -
- 41.
Which of the following has the highest threat of substitution?
- A.
A Patek Philippe watch
- B.
A YSL perfume
- C.
Bentley Continental GT
- D.
Lifebuoy soap
Correct Answer
D. Lifebuoy soap -
- 42.
Which of the following is true of ethics?
- A.
Ethics and laws are the same.
- B.
Laws and ethics clearly require or prohibit an action.
- C.
Ethics are more subjective than laws.
- D.
Laws are more a matter of personal or cultural interpretation, unlike ethics.
Correct Answer
C. Ethics are more subjective than laws. -
- 43.
_____ is defined by Porter as offering the same or better quality product or service at a price that is less than what any of the competition is able to do.
- A.
Overall cost leadership
- B.
Price differentiation
- C.
Product differentiation
- D.
Focus
Correct Answer
A. Overall cost leadership -
- 44.
You rent a Blu-ray disc of "A Clockwork Orange" for $25. This is an example of ______.
- A.
Data
- B.
information
- C.
Software
- D.
Information system
Correct Answer
A. Data -
- 45.
The average price of a movie ticket in the city of New York. is $8. This is an example of _______.
- A.
Data
- B.
Information
- C.
Software
- D.
metadata
Correct Answer
B. Information -
- 46.
To minimize the threat of substitute products or services, some businesses will create switching costs. What are switching costs?
- A.
The start-up costs incurred when replacing old technology with new
- B.
The costs incurred due to the inability to switch back to your first brand after moving to an alternative brand
- C.
A non-refundable fine levied against the customer for switching to a competitor
- D.
The costs that make customers reluctant to another project or service supplier
Correct Answer
C. A non-refundable fine levied against the customer for switching to a competitor -
- 47.
If you were to create a unique industry Web site for your customers that allowed them to build virtual communities with other customers by sharing information, how would you be enhancing your competitive strategy?
- A.
Through focus
- B.
Through overall cost leadership
- C.
Through loyalty enhancement
- D.
Through differentiation
Correct Answer
D. Through differentiation -
- 48.
Internal information:
- A.
Attempts to describe something that is unknown
- B.
describes the environment surrounding the organization.
- C.
describes specific operational aspects of an organization.
- D.
Quantifiably describes something that is known.
Correct Answer
C. describes specific operational aspects of an organization. -
- 49.
Which of the following terms is used to define the set of instructions that a computer executes to carry out a specific task for you?
- A.
Software
- B.
Utilities
- C.
Hardware
- D.
Rules
Correct Answer
A. Software -
- 50.
_____ refers to the physical devices that make up a computer.
- A.
Hardware
- B.
Software
- C.
Data
- D.
Information
Correct Answer
A. Hardware -
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Current Version
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Feb 28, 2013Quiz Edited by
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Oct 12, 2012Quiz Created by
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