$10.00USD
Questions: 10
Do you know enough about market research or still need to cover a lot of ground? Take this quiz to know how acquainted you are with market research.
5 Sample Questions
What type of market research is a survey?
- A.
Primary Research
- B.
Secondary Research
- C.
Desk research
- D.
Lab research
What is meant by desk research?
- A.
Doing field research
- B.
Research about different desk sizes
- C.
Doing secondary research
- D.
Doing primary research
What is the purpose of carrying out market research?
- A.
To find out customers' expectations
- B.
To provide employment opportunities for the researchers
- C.
To expose customers to new products
- D.
To sell new products directly to customers
When should market research be carried out?
- A.
Market research should not be carried out at all.
- B.
According to the market status
- C.
After a product launch to assess customer response
- D.
Anytime. The timing of market research is not important.
What's the disadvantage of conducting field research?
- A.
It's not timely
- B.
Researchers often cheat
- C.
It's an expensive and time consuming process.
- D.
Collated information is usually unreliable
