Product Description
BA 470 ENTREPRENEURSHIP ALL ASSIGNMENTS
Read the Malincho case study in your text. Write a 2-3 page APA style paper that includes the following:
Apply the Timmons entrepreneurship framework (entrepreneur-opportunity-resouorces to analyze this case. Analyze and explain Kalin’s traits and how he gathered resources for his venture.
What business models are open to a food-product importer? What steps should Kalin take to position his company for the next phase of early-stage-growth?
What would be the concerns of a potential investor?
Provide 3-5 APA style references both inline and at the end of the paper to support your analysis. Please write in 3rd person.
Read the Pkolino case study in your text. Write a 2-3 page APA style paper that includes a discussion of the following:
Provide a summary of the Pkolino “story”.
Is the business plan thorough and capture all of the learning that Antonio and JB have accumulated?
If not, what additional questions do you believe Antonio and JB need to answer through further planning before they launch the venture?
What are the weakest parts of the business plan?
What are the strongest parts of the business plan?
What areas need improvement?
Provide 3-5 APA style references both inline and at the end of the paper to support your analysis. Please write in 3rd person.
Read the Ajay Bam case study (The Journey Vs. the Destination) in your text. Write a 2-3 page APA style paper that includes a discussion of the following:
What traits dos Ajay exhibit that have helped him to get this far? Are these the knowledge, skills, and abilities needed by good entrepreneurs?
Define and explain the purpoe of a rocket pitch. Imagine a potential investor has heard his rocket pitch. What concerns would a potential investor have? Is it a good investment?
If Ajay decides to move forward, what more can he do to build credibility and improve his chances of securing venture capital?
Provide 3-5 APA style references both inline and at the end of the paper to support your analysis. Please write in 3rd person.
Write a 2-4 page (APA style) paper on the company that you have chosen to write your business plan on…include at a minimum the following information:
Company & Product
Description
Industry
Customer
Competitor Analysis
Marketing Plan Research
Primary and Secondary Research
As part of your business plan, you will develop a pro-forma financial model (5 years) for your business. For this week complete the following:
A list of key assumptions that drive your financial model. It is strongly encouraged that you find comparable companies and use industry ratios to justify your assumptions.
Year 1: Monthly and year-end income statements and cash flows; year-end balance sheet.
Note: Use a spreadsheet program such as Excel to construct this information. Be sure to include a separate sheet for your key assumptions.
Continued from last week. Complete the remainder of the plan by developing the following:
Year 2: Quarterly income statements and cash flows; year-end balance sheet.
Years 3-5: Yearend statements of income, cash flow and balance sheet.
Note: Use a spreadsheet program such as Excel to construct this information. Be sure to include a separate sheet for your key assumptions.
Please combine both assignments into the final draft which includes the components in this order:
A list of key assumptions that drive your financial model. It is strongly encouraged that you find comparable companies and use industry ratios to justify your assumptions.
Year 1: Monthly and year-end income statements and cash flows; year-end balance sheet.
Year 2: Quarterly income statements and cash flows; year-end balance sheet.
Years 3-5: Yearend statements of income, cash flow and balance sheet.
Drafting the executive summary before completing the business plan may seem counterintuitive. Going through this exercise before embarking on the writing plan will save you time because you will have a better understanding of what questions need to be answered.
Write a 1-2 page executive summary in APA style which includes the following sections: (From www.sba.gov)
The Mission Statement – This explains what your business is all about. It should be between several sentences and a paragraph.
Company information – Include a short statement that covers when your business was formed, the names of the founders and their roles, your number of employees, and your business location(s).
Growth highlights – Include examples of company growth, such as financial or market highlights (for example, “XYZ Firm increased profit margins and market share year-over-year since its foundation). Graphs and charts can be helpful in this section.
Your Products/Services — Briefly describe the products or services you provide.
Financial information – If you are seeking financing, include any information about your current bank and investors.
Summarize future plans – Explain where you would like to take your business.
The Final Business Plan will consist of the following elements:
Business Plan Executive Summary
The executive summary is a snapshot of the business plan as a whole and touches on the company profile and goals. This was completed in a prior week.
Market Analysis
Provide specific industry, market and competitive analysis information that should be conducted and included in the business plan.
Company Description
What does the company do? What differentiates this business? Which markets does it serve?
Organization & Management
All businesses are structured differently. Describe the organization and its management structure, regardless of its size.
Marketing & Sales Management
How will the company market the business? What is the sales strategy?
Service or Product Line
What does the business sell? How does it benefit the customers? What is the product lifecycle? Does it plan to conduct R&D activities?
Financial Projections
Include the financial projections that have already been completed.
Appendix
Optional