About

Penelope Flynn is an American author and graphic artist who writes Sci-Fiction and Fantasy novels.

Problem

As an author preparing to launch a set of epic novels I wanted to engage the target audience with an activity that would be interactive.

Solution

Because the epic storyline is based upon 5 rival clans, we invited members of the target audience to take a ProProf interactive survey to determine their clan membership.

Result

After taking the survey, members of the target audience expressed whether they believed they were properly categorized and expressed a desire to read to the upcoming books to see if their clans succeed or fail. The concept that they were part of a particular clan raised interest in the upcoming launch.

I tried other survey software but was particularly satisfied with the fact that each survey question could have a graphic as an answer selection. Because I create visual surveys, this was a must.

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