Sending address
Salutation
Return address
Body
Grandparents who want young people to eat healthy cereal
Young People who like cartoons and associate cartoons with fun!
Teachers who want to buy cheap cereal
Really serious people who don't enjoy dogs
Sales and price
Humor
Testimonials
Hype
Salutation
Your address (the return address)
Body
Sending to (inside) address
Testimonial/Endorsement
Sales/Price
Sense appeal
A call to action
Excel and Numbers
Excel and Safari
Word and Pages
Excel and Word
1. Help, Labels
2. Tools, Letters
3. tools, Mail Merge Manager
4. Window, Mail Merge Letters
True
False
Guilt free prices starting at 29.99
That they are in NYC
That they have a lot of different clothes for men
That they have clothes for dogs too!
My address
The date
The salutation
The sending to address (inside address)