Marketing Essentials Quiz Questions! Trivia

22 Questions | Total Attempts: 766

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Marketing Quizzes & Trivia

Questions and Answers
  • 1. 
    Which of the following are included in Marketing Essentials? (Check all that apply)
    • A. 

      Adversite

    • B. 

      Dashboard

    • C. 

      Call Tracking & Call Recording

    • D. 

      PPC

    • E. 

      Email

    • F. 

      Social

    • G. 

      Reviews

    • H. 

      Offers

    • I. 

      SEO

  • 2. 
    Which of the following applies to Yodle's Social (Facebook) feature:
    • A. 

      Yodle clients can manage their Facebook Business Page from the dashboard

    • B. 

      Any updates made through their Yodle dashboard will appear if you go to www.facebook.com

    • C. 

      Any updates made directly on www.facebook.com will appear on their Yodle dashboard

    • D. 

      Any photo they upload to the dashboard goes directly to their Facebook Business Page

    • E. 

      Yodle will build a Facebook Business Page if the client doesn't have one

    • F. 

      Yodle can't work with someone's current Facebook Business Page

    • G. 

      Yodle will post new and unique content to a client's Facebook Business Page (i.e. statuses or anything different than what the client uploads to the dashboard)

    • H. 

      Reviews, offers and photos will automatically appear on Facebook

  • 3. 
    Rateabiz is a Yodle owned 3rd party site that we use to host our clients' reviews (True or False)
    • A. 

      True

    • B. 

      False

  • 4. 
    What are potential ways a Yodle client can solicit reviews from their customers? (Check all that apply)
    • A. 

      Email

    • B. 

      Direct Facebook message

    • C. 

      On their mobile device on the job

    • D. 

      Postcards in the mail

  • 5. 
    Which reviews are posted directly onto our clients' Adversite and Facebook? (Check all that apply)
    • A. 

      1 Star

    • B. 

      2 Star

    • C. 

      3 Star

    • D. 

      4 Star

    • E. 

      5 Star

  • 6. 
    Reviews with 3 or fewer stars go to the clients Adversite & Facebook after 14 days (True or False)
    • A. 

      True

    • B. 

      False

  • 7. 
    What are the 3 most common types of offers we suggest to our clients? (Select 3) 
    • A. 

      Percentage Off

    • B. 

      Dollar Amount Off

    • C. 

      Free (Insert Service Here)

    • D. 

      Buy One, Get One

    • E. 

      Monthly Trial

  • 8. 
    How are offers delivered to potential or current customers? (Check all that apply)
    • A. 

      Email

    • B. 

      Twitter

    • C. 

      Adversite

    • D. 

      Postcards

    • E. 

      Applicable Directories

    • F. 

      Facebook

  • 9. 
    Select those that apply to Yodle, and what differentiates us from Groupon or other daily deal sites (Check all that apply)
    • A. 

      Yodle does not take a portion of the profits generated from our clients' offers

    • B. 

      Yodle does take a portion of the profits generated from our clients' offers

    • C. 

      Yodle helps our clients appear to potential customers who are specifically searching for a deal

    • D. 

      Yodle helps our clients appear to potential customers who are searching for (SEGMENT), regardless of whether or not they offer discounted services

    • E. 

      Yodle helps to generate more repeat/lifetime customers

    • F. 

      Yodle only wants to generate one time customers for our clients

    • G. 

      Yodle uses offers to help our clients give incentives to call, but only to those that were already searching for a (SEGMENT)

  • 10. 
    The Yodle Dashboard allows our clients to: (Check all that apply)
    • A. 

      Change the content on their website (other than photos)

    • B. 

      Add photos to their website and facebook

    • C. 

      Update their facebook business page

    • D. 

      Change the layout of their website

    • E. 

      Send emails to current customers

    • F. 

      Send mass emails to strangers that have never contacted or worked with them

    • G. 

      Send emails to contacts that might not have turned into customers yet

    • H. 

      View their billing history

    • I. 

      Contact Yodle customer service

    • J. 

      Copy & paste the "widgits" for photos, reviews, and offers on their other website(s)

    • K. 

      View what directories they are listed on

    • L. 

      Facebook message their friends

    • M. 

      See where they are ranking on different search engines

    • N. 

      View if a customer opened the email they sent

    • O. 

      View if a customer claimed the offer they sent

  • 11. 
    How does a Yodle client learn how to use their dashboard?
    • A. 

      On the demo

    • B. 

      They don't - they should play around with it

    • C. 

      On the CSC (44-72 business hours after purchasing)

    • D. 

      On their call after Month 1

  • 12. 
    How can a client post a photo to their dashboard? (Check all that apply)
    • A. 

      Directly from their mobile device

    • B. 

      Directly from their computer

    • C. 

      Mail it to any Yodle office

  • 13. 
    Once posted to the dashboard, where does Yodle automatically push a client's photos? (Check all that apply)
    • A. 

      Adversite

    • B. 

      Applicable directories

    • C. 

      Emailed to every customer

    • D. 

      Instagram

    • E. 

      Facebook

  • 14. 
    Who manages the business's Google maps listing?
    • A. 

      Yodle

    • B. 

      The client

  • 15. 
    Yodle offers templated emails, like "Thank You" emails, appointment reminders, review solicitation, etc.
    • A. 

      True

    • B. 

      False

  • 16. 
    Clients are unable to create unique email content in their Yodle dashboard
    • A. 

      True

    • B. 

      False

  • 17. 
    Yodle clients can embed the Offers, Photos and Reviews "widgets" on their own external websites
    • A. 

      True

    • B. 

      False

  • 18. 
    Emails are templated to have the same look & feel as the clients adversite (including colors and logos)
    • A. 

      True

    • B. 

      False

  • 19. 
    How can clients add their CURRENT customers' contact information to their dashboard? (Note: new customers are automatically added to their contact list when they contact them through the Yodle tracking number or email form on the Adversite.) (Check all that apply)
    • A. 

      Enter individual customers manually

    • B. 

      Take a picture of their roladex

    • C. 

      Upload a CSV/Excel document

  • 20. 
    SEO is included in the price and is a feature of Marketing Essentials 
    • A. 

      True

    • B. 

      False

  • 21. 
    Marketing Essentials is designed to:
    • A. 

      Help Yodle clients acquire NEW customers

    • B. 

      Help Yodle clients maintain CURRENT customers

    • C. 

      Both A & B

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