Retail Management - Qp9

10 Questions | Total Attempts: 17

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Retail Management Quizzes & Trivia

Questions and Answers
  • 1. 
    Research has shown that most customers who are dissatisfied will complain to the store management for a variety of reasons.
    • A. 

      True

    • B. 

      False

  • 2. 
    Assume that if every dissatisfied customer will tell 20 others then satisfied customers will do likewise!
    • A. 

      True

    • B. 

      False

  • 3. 
    Customers always like to see or meet the "man in charge", "the owner", the neighbourhood entrepreneur.
    • A. 

      True

    • B. 

      False

  • 4. 
    The ______ are a source of much valuable information.
    • A. 

      Suppliers

    • B. 

      Staff

    • C. 

      Entrepreneurs

    • D. 

      Customers

  • 5. 
    Clear suggestion boxes weekly and contact each writer with an answer or information.
    • A. 

      True

    • B. 

      False

  • 6. 
    Social responsible steps a retailer may take includes: (Select four)
    • A. 

      Send all your customers birthday and/or Christmas cards.

    • B. 

      Donate a Christmas cake to the local old-age home or hospital.

    • C. 

      Make a point of welcoming new arrivals in the area.

    • D. 

      Attend public meetings of community interest and offer your assistance and ideas.

    • E. 

      Donate any edible wastage or wearable clothing to charity

  • 7. 
    There are a number of customer complaints that are virtually habitual in the frequency of their occurrence.
    • A. 

      True

    • B. 

      False

  • 8. 
    Goods are intangible and can be defined by their: Shape, Size, Weight, Sound, and Feel.
    • A. 

      True

    • B. 

      False

  • 9. 
    Product ______ can be defined as a measure of classifying products on the amount of effort the consumer is willing to extract to obtain a particular service or idea.
    • A. 

      Availability

    • B. 

      Tangibility

    • C. 

      Durability

  • 10. 
    A customer’s ability to buy is also referred to as buying power.
    • A. 

      True

    • B. 

      False