MIS 311 Test 3 Binghamton

What is the difference between Web 2.0 and Web 1.0

• A.

  Web 2.0 allows users to collaborate on the websites

• B.

  Web 1.0 does not allow users to modify info in websites

• C.

  Visitors can make contributions

• D.

  All of the above

What does social media presence rely on?

• A.

  Respect

• B.

  Responsibility

• C.

  Representation

• D.

  Reference

• E.

  1,2, 3

• F.

  1,2

• G.

  All of the above

What is web 2.0's most valuable feature?

• A.

  Peer production

• B.

  Prediction marketing

• C.

  Net nuetrality

• D.

  Option 4

Peer production leveraged open source software

• A.

  True

• B.

  False

When users collab work to create content, products, and services

• A.

  Web 2.0

• B.

  Web 1.0

• C.

  Crowdsourcing

• D.

  Peer production

What are some issues with B2C

• A.

  Long tail of products (prod. w low demand can exceed mrkt share of high demand)

• B.

  Disintermediation (conflict with channel partners)

• C.

  Cannibalization (conflict w/in own distribution channels)

• D.

  Strategy of selling less for more

• E.

  All of the above

• F.

  1 and 2

• G.

  3 and 4

All of the top ten most-used apps worldwide are social.

• A.

  True

• B.

  False

The phrase ______________ refers to efforts where participants share access to products and services rather than having ownership

• A.

  Collabroative consumption

• B.

  Peer production

• C.

  Social media

• D.

  Web 2.0

Online journal entries, usually made in a reverse chronological order, are known as _____.

• A.

  Wikis

• B.

  Blogs

• C.

  Social media

• D.

  Owned media

Electric Data Intercharge(EDI) transfers data from one system to another. Although, it increases handling costs, error and cycle time. 

• A.

  True

• B.

  False

B2B E-Commerce is electronic transactions between companies and is the most complex form.

• A.

  True

• B.

  False

Corporates use of social networks includes everything but

• A.

  Organizational and productivity tools

• B.

  Many employees work from home which helps social media

• C.

  Sets up customer engagement

• D.

  Supplanted employee directory

• E.

  Use to allow all consumers to report faulties in product/services

Info or applications that spread rapidly between users

• A.

  Crowdsourcing

• B.

  Microblogging

• C.

  Viral

• D.

  Social media

Facebook allows for assymetrical following

• A.

  True

• B.

  False

If u tweet about the flu it will travel faster than google

• A.

  True

• B.

  False

_____ are links in a blog post that refer readers back to cited sources.

• A.

  Trackbacks

• B.

  Redirectors

• C.

  Uniform resource collectors

• D.

  Blog rolls

What are guidelines published that tell other programs hot to preform a task such as sending or recieving data

• A.

  EDI's

• B.

  SDK's

• C.

  API's (application program interface)

• D.

  SPE's

Small group of untrained amateurs will have more insight than a single or small group of professionals

• A.

  Geeks

• B.

  Bloggers

• C.

  Hackers

• D.

  Wisdom of corwds

Prediction marketing is the polling of a diverse crowd to forecast an eventual outcome. 

• A.

  True

• B.

  False

Which of the following does not meet the criteria for crowdsourcing?

• A.

  Offer a collective decision

• B.

  Diverse

• C.

  Centralized

• D.

  Independent

The 3 pillars of driving growth are customer experience, high prices and selection. 

• A.

  True

• B.

  False

Which of the following is a technical limitation of E-commerce?

• A.

  Lack of universally accepted security standards

• B.

  Sufficient telecommunications bandwidth

• C.

  Expensive accessibility

• D.

  Both a and b

• E.

  Both a and c

• F.

  All of the above

1. Perception that EC is secure2. Unresolved legal issues3. Lacks critical mass of sellers and buyers in many areas4. Many goods can be purchased onlineWhich of the following describes the non-technical limitations of E-commerce?

• A.

  1 only

• B.

  2 only

• C.

  2 and 3

• D.

  3 and 4

• E.

  None of the above

What website is an example of sharing economy?

• A.

  Facebook

• B.

  Ebay

• C.

  Amazon

• D.

  Yelp

Which companies were famously infiltrated by hackers, causing them to lose money in lawsuits and lose customers as a result?

• A.

  TJX

• B.

  Target

• C.

  Both a and b

• D.

  Neither a or b

Lower costs, technology powered, efficiency, supplier and consumer pooling, and greater reach are characteristics of sharing economies. 

• A.

  True

• B.

  False

What is not a role of corporate social media precense

• A.

  Magnet (inbound from customers)

• B.

  Megaphone (outbound to consumer)

• C.

  Monitor (outbound like listening to customers)

• D.

  Mediate (customer and community dialog)

• E.

  All are roles

• F.

  None are roles

Why did sharing economy rise?

• A.

  Ripe economic conditions

• B.

  Underutilized inventory

• C.

  Peer to peer supply without need for inventory

• D.

  All of the above

What is a main difference between ecommerce and traditional commerce

• A.

  E commerce products are marketed over the internet

• B.

  E commerce is done over the internet

• C.

  Traditional has human to human contact

• D.

  1 and 2

• E.

  All of the above

What factors must be amplified for security purposes?

• A.

  Technology problems

• B.

  Personal issues

• C.

  Operational issues

• D.

  Procedural issues

• E.

  All the above

 A(n) _____ to social media refers to an established online presence where customers can reach and interact with a firm.

Businesses need information security to avoid computer sabotage and computer aided fraud and scams.

• A.

  True

• B.

  False

Engineering the posting of positive comments and reviews of a firm's product and services on feedback forums is known as astroturfing

• A.

  True

• B.

  False

Any danger to what your system may be exposed to is known as

• A.

  Risk

• B.

  Vulnerbility

• C.

  Extortion

• D.

  Threat

Instead of buying products outright, new business models are enabling individuals takes possession of an item for a period of time, then return it for use by others. This category of businesses is often referred to as collab consumption

• A.

  True

• B.

  False

Pure vs partial Ecommerce is based on:

• A.

  Degree of digitalization involved in the nature of production process

• B.

  Degree of digitalization involved in the nature of production & delivery process

• C.

  Degree of data involved in the nature production & delivery process

• D.

  None of the above

Business model:

• A.

  Method which a company files taxes, reports, accounts for revenues and pays everything on time

• B.

  Method for which a company generates revenues and sustains itself

• C.

  The method which a company reports to its investors

• D.

  All of the aboce

Data harvesters are

• A.

  People who purchase assets to buy goods using stolen cards

• B.

  People who quietly infiltrate computer

• C.

  People who shut down websites with legitimate requests

• D.

  Cyber criminals who infiltrate systems and collect data for resale

There are more

• A.

  Bad hackers

• B.

  Good hackers

• C.

  Neither...there's an equal amount of both good and bad hackers

• D.

  Neither....hackers don't exist

Extortion is...

• A.

  Stealing copyright material

• B.

  Slowing down a website

• C.

  Stealing trade secrets

• D.

  The demand payment in return for not attacking

What are physical threats of technology?

• A.

  Dumpster diving

• B.

  Shoulder surfing

• C.

  Eavesdropping

• D.

  All of the above

Which of the following is the role of a firewall?

• A.

  To monitor network use for hacking attempts

• B.

  To deny entry or exit of specific IP addresses or other entries

• C.

  To control network traffic, block unauthorized attempts

• D.

  Permit communication only with approved entities or in a approved method

Which are examples of lock down networks?

• A.

  Firewalls

• B.

  Intrusion detection systems

• C.

  Blacklists

• D.

  Whitelists

• E.

  All of the avove

Lock down systems ensure ways hackers cannot access systems so easily

• A.

  True

• B.

  False

A deliberate act of hacking is espionage sabotage theft

• A.

  True

• B.

  False

Which are methods of infection? 

• A.

  Virus

• B.

  Trojans

• C.

  Trick into downloading

• D.

  All of the above

What are bad apples?

• A.

  The art of manipulating people in acting or giving info

• B.

  Cons executed through technology

• C.

  Attacks on specific targets

• D.

  Rogue employees that steal secrets and install malware

1. increased user time online2. targeting3. improved measurement and accountabilityWhich of the following is the driving online growth trend?

• A.

  1 and 2

• B.

  2 only

• C.

  3 only

• D.

  1,2, and 3

• E.

  2 and 3

• F.

  1 and 3

What allows hackers to enter code to delete all data in the users table?

• A.

  Viral marketing

• B.

  The fraud triangle

• C.

  Online advertising

• D.

  SQL injection

What is b2c based off

• A.

  Level transactions

• B.

  Related feaures

• C.

  Transactions between companies

• D.

  Has a web store front

• E.

  1 &2

• F.

  1,2,&4

• G.

  All of the above