Let's See How Much Did You Know About Advertisement

12 Questions | By Lohsiwen_94 | Last updated: Dec 5, 2015 | Total Attempts: 32

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Questions and Answers

1.

What Is The Meaning Of Advertising
- A.
  
  To play a sport
- B.
  
  To get new buyers and try to expand customer base.
- C.
  
  To bragg
- D.
  
  To get you to spend more money
- E.
  
  Just for show
2.

This type of advertisement appears over top of a web page for short period of time before disappearing or waiting to be closed by the user.
- A.
  
  UniCast Ad
- B.
  
  Pop-Up
- C.
  
  Floating Ad
- D.
  
  Could be any one of them
3.

Spam is what type of advertising?
- A.
  
  Effective marketing
- B.
  
  E-mail advertising
- C.
  
  Not really considered advertising
- D.
  
  Advertising on other product labels, such as spam cans.
4.

When a user selects an add by clicking on it, it contributes to the ____________ rate.
- A.
  
  Click Through
- B.
  
  Click-through
5.

Internet Advertising does not really work, it just gives companies exposure to enhance TV and magazine ads.
- A.
  
  True
- B.
  
  False
6.

Where can you find ads?
- A.
  
  Magazines
- B.
  
  Television
- C.
  
  Newspapers
- D.
  
  Internet
- E.
  
  All of the above
7.

What has prompted legislation over the years?
- A.
  
  The contract with a client making a proposal
- B.
  
  The debate about children's advertising
- C.
  
  The agency learns from a clients perspective
- D.
  
  The good vs. bad techniques of advertising
8.

What should parents do in order to take responsibility in making sure their children are watching appropriate ads on TV?
- A.
  
  Monitor what their children are watching
- B.
  
  Let them watch whatever they want without a parent watching over their shoulder
- C.
  
  Only allow children to watch certain channels, and have trust in them so you don't need to monitor them
- D.
  
  They don't need to do anything
9.

What is a growing concern of advertising?
- A.
  
  It costs too much money and people cannot afford to make advertisments anymore
- B.
  
  Because of unhealthy food commercials, people are becoming fat as they want the product that appeals to them
- C.
  
  Parents think it's not right for their children to be surrounded by
- D.
  
  There is no growing concern
10.

What is the goal of advertising companies?
- A.
  
  Make a lot of money
- B.
  
  Get ads all around the world to start getting people more involved and want to start advertising themselves
- C.
  
  Spread the word of products that are to be sold, whether they are good or bad
- D.
  
  Promote the product in the best way, even if it's not the best thing for you
11.

What makes a good advertisment?
- A.
  
  Clear to convey the message to the audience
- B.
  
  Putting all advertisments on TV is the best way to go!
- C.
  
  Just stating the facts
- D.
  
  Lots and lots of pictures
12.

What are considered bad advertisments?
- A.
  
  No one benefits from the message
- B.
  
  Not very creative
- C.
  
  When the ad does not offer to reach the demands of the audience
- D.
  
  All of the above