1.
1The essential elements in a solicited external proposal are:
Correct Answer
D. Specified in the RFP.
Explanation
In a solicited external proposal, the essential elements are specified in the RFP (Request for Proposal). The RFP outlines the requirements and expectations for the proposal, including the necessary elements that need to be included. These elements are typically identified by the organization or individual requesting the proposal, and they serve as guidelines for the proposal writer to follow. By specifying the essential elements in the RFP, it ensures that all proposals received are consistent and can be evaluated fairly based on the predetermined criteria.
2.
Amber Case is a sales representative for an office equipment company. Last week, Amber called on Billings Concrete and learned from the office manager, Bob Rydell, that the company was having problems with its aging photocopier. When Amber checked her e-mail Tuesday morning, she found an e-mail from Bob asking about the cost of a new copier with the same features as the company’s current unit. In response, Amber prepared a letter in which she described the features, benefits, and costs of two models. This situation is an example of
Correct Answer
A. Informal request, formal response.
Explanation
The situation described in the passage is an example of an informal request and a formal response. This is because Bob Rydell, the office manager, informally asked Amber about the cost of a new copier with the same features as their current unit. In response, Amber prepared a formal letter in which she described the features, benefits, and costs of two models. The use of email and a prepared letter suggests a formal response, while the initial request from Bob was more casual and informal.
3.
When the format for an RFP to which you are responding doesn’t call for information that you think is important, you should:
Correct Answer
B. Integrate the information into sections that fit the format.
Explanation
When the format for an RFP to which you are responding doesn't call for information that you think is important, you should integrate the information into sections that fit the format. This means that instead of omitting the information or placing it in an appendix, you should find appropriate sections within the format where you can include the important information. By integrating the information, you ensure that it is easily accessible and relevant to the RFP, increasing the chances of it being considered by the recipient.
4.
The purpose section of a proposal should state the
Correct Answer
D. Reason for and the nature of the proposal.
Explanation
The purpose section of a proposal should state the reason for and the nature of the proposal. This section provides an overview of why the proposal is being made and what it aims to achieve. It helps the reader understand the motivation behind the proposal and sets the context for the rest of the document. By clearly stating the reason for and the nature of the proposal, the purpose section helps to engage the reader and establish the importance of the proposed solution.
5.
Which of the following titles is best for an unsolicited proposal to an agency that funds community-based projects?
Correct Answer
D. The Green Thumb Project: Teaching Inner-City Youth about Gardening
Explanation
The Green Thumb Project: Teaching Inner-City Youth about Gardening is the best title for an unsolicited proposal to an agency that funds community-based projects because it clearly and concisely conveys the purpose and focus of the project. It highlights the specific target audience (inner-city youth) and the main objective (teaching them about gardening). This title is likely to capture the attention of the agency and effectively communicate the project's goals and potential impact.
6.
The most important section of a proposal is the:
Correct Answer
D. Solution
Explanation
The solution is the most important section of a proposal because it outlines the specific approach or plan to address the problem or meet the needs stated in the proposal. It provides a clear and detailed description of how the proposed solution will solve the problem or fulfill the requirements. The solution section allows the reader to evaluate the feasibility, effectiveness, and innovation of the proposed approach, making it crucial in convincing the reader of the proposal's value and potential success.
7.
The legal structure of a business should be described in which section of a business plan?
Correct Answer
D. Ownership/management/staffing
Explanation
The legal structure of a business should be described in the Ownership/management/staffing section of a business plan. This section provides information about the ownership structure of the business, including details about the owners, partners, or shareholders. It also outlines the management structure, including the roles and responsibilities of key personnel. Additionally, this section may mention the staffing requirements and any legal considerations related to the business's structure, such as licenses or permits needed to operate.
8.
A policy statement should be written:
Correct Answer
B. General for managers and specific for non-managerial employees.
Explanation
A policy statement should be written in a way that is general for managers, as they are responsible for overseeing the implementation of policies, and specific for non-managerial employees, as they need clear instructions on how to comply with the policies. This approach ensures that managers have the flexibility to adapt the policies to their specific teams and circumstances, while non-managerial employees have clear and concise guidelines to follow.
9.
The inverted pyramid format is used with:
Correct Answer
B. News releases.
Explanation
The inverted pyramid format is used with news releases. This format involves presenting the most important information at the beginning, followed by supporting details in descending order of importance. This allows readers to quickly grasp the key points of the news release, even if they only read the first few paragraphs. By using this format, news releases can effectively communicate the main message and capture the attention of the audience.
10.
Which of the following statements is NOT true of performance appraisals?
Correct Answer
B. They may include humor if audience analysis dictates it will be well received.
Explanation
Performance appraisals should not include humor, even if audience analysis suggests it will be well received. Humor can be subjective and may not be appropriate in a professional setting. Performance appraisals should focus on providing constructive feedback and evaluating an individual's performance based on factual evidence of strong or weak performance.