Template Quiz 2 Mukesh

8 Questions

SettingsSettingsSettings
Please wait...
Template Quiz 2 Mukesh

Do you know enough about market research or still need to cover a lot of ground? Take this quiz to know how acquainted you are with market research.


Questions and Answers
  • 1. 
    What type of market research is a survey?
    • A. 

      Primary Research

    • B. 

      Secondary Research

    • C. 

      Desk research

    • D. 

      Lab research

  • 2. 
    What is meant by desk research?
    • A. 

      Doing field research

    • B. 

      Research about different desk sizes

    • C. 

      Doing secondary research

    • D. 

      Doing primary research

  • 3. 
    What is the purpose of carrying out market research?
    • A. 

      To find out customers' expectations

    • B. 

      To provide employment opportunities for the researchers

    • C. 

      To expose customers to new products

    • D. 

      To sell new products directly to customers

  • 4. 
    When should market research be carried out?
    • A. 

      Market research should not be carried out at all.

    • B. 

      According to the market status

    • C. 

      After a product launch to assess customer response

    • D. 

      Anytime. The timing of market research is not important.

  • 5. 
    What's the disadvantage of conducting field research?
    • A. 

      It's not timely

    • B. 

      Researchers often cheat

    • C. 

      It's an expensive and time consuming process.

    • D. 

      Collated information is usually unreliable

  • 6. 
    How can managers use market research to identify and evaluate opportunities?
    • A. 

      Understand different items to be displayed at Point of Sale

    • B. 

      Estimate of market potential and make predictions about future environmental conditions

    • C. 

      Develop new products and price structure to evaluate how your product can perform better against competitors

    • D. 

      Who should be hired for promotional product pushing?

    • E. 

      Who cares?

  • 7. 
    Test1
    • A. 

      Option 1

    • B. 

      Option 2

    • C. 

      Option 3

    • D. 

      Option 4

  • 8. 
    Which one do you like? test
    • A. 

      Option 1

    • B. 

      Option 2

    • C. 

      Option 3

    • D. 

      Option 4

Back to Top Back to top