Key Success Factors
Key External Drivers
What sort of industry information do you use to help prepare for client meetings?
Do you include a background on the prospect’s industries in briefing notes?
How do you effectively benchmark your client’s growth, costs and key ratios against the industry’s average to judge risks?
What is the process for understanding a client’s/prospect’s industry?
Data and background on clients
Help build client dossiers
Add more creative information to pitches
Help DigitasLBi to price loans, in conjunction with client metrics
Staying ahead of competition
Review compliance with administrative regulations
New product development
Uncover malpractice, theft, or fraud
Identifying target markets
What key criteria do you currently use when developing marketing for growth and winning new business?
How is information obtained and disseminated through your organization?
Do you have any uncommitted funds at the moment?
What is the process for understanding a client’s marketplace?
Segment your Market
Consolidate your Markets
Concentration of Resources
Operational Staff and Library
Procurement and Clerical
Marketing and Executive Management
Library and Procurement
Conduct meetings and demonstrations
Restructure the company's operations, management or ownership
Pitch to prospective clients
Ensure legality of commercial transactions
Here's an interesting quiz for you.