How Relevant Are Your Marketing Tactics?

10 Questions | Total Attempts: 959

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How Relevant Are Your Marketing Tactics?

Think you're a savvy modern marketer who has what it takes to succeed in today's hyper-competitive, dramatically digital, 24/7 world? Find out with this quick 10-question quiz that will tell you if you're poised to eat your competitors' lunch—or in serious need of updating. Find out just how Modern you are!


Questions and Answers
  • 1. 
    At least half of my budget is dedicated to "inbound" marketing programs such as blogging, search engine optimization, and social media.
    • A. 

      Definitely true!

    • B. 

      Working on it.

    • C. 

      I wish.

  • 2. 
    I actively use and maintain three or more social profiles (i.e., Facebook, Twitter, LinkedIn).
    • A. 

      Definitely true!

    • B. 

      Working on it.

    • C. 

      I wish.

  • 3. 
    I know exactly how each of my marketing campaigns and channels is performing at all times. I live and die by that data.
    • A. 

      Definitely true!

    • B. 

      Working on it.

    • C. 

      I wish.

  • 4. 
    Have you ever adapted Agile Scrum methodology for yourself and your marketing team? 
    • A. 

      Definitely true!

    • B. 

      Working on it.

    • C. 

      What is "Agile Scrum methodology" ?

  • 5. 
    Not only do I believe in transparency, I practice it—by sharing information about our company/product freely and widely. 
    • A. 

      Definitely true!

    • B. 

      Working on it.

    • C. 

      I wish.

  • 6. 
    Is your ratio of results-to-effort is insanely high? Are you known for rolling up my sleeves and getting all your tasks completed?
    • A. 

      Definitely true!

    • B. 

      Working on it.

    • C. 

      I wish.

  • 7. 
    Are you constantly looking to learn the latest marketing tactics and up to date on emerging online marketing trends?
    • A. 

      Yes- You will usually find me reading books or watching videos about new marketing techniques

    • B. 

      Somewhat- Whenever I get time, I'll research about new marketing trends.

    • C. 

      No- What is the point? My business will be fine

  • 8. 
    Do you have a respectable online following
    • A. 

      Yes my business does!

    • B. 

      Working on it.

    • C. 

      Only have a couple...and they're all spam!

  • 9. 
    Do all of your marketing campaigns consist of a distinct, targeted landing page associated with it? None of this "just link to the homepage" nonsense.
    • A. 

      Yes we follow SEO carefully.

    • B. 

      We only have links to homepages..

    • C. 

      What are landing pages?

  • 10. 
    Is your product's webpage usually listed in the first page of related Google searches? Do you incorporate Keywords? 
    • A. 

      Yes we're actually ranked in the top 5!

    • B. 

      We are ranked in the first 10 pages!

    • C. 

      What are keywords?