How Effective Is Your Payer Strategy
10 Questions
| Total Attempts: 33
Health Strategies is pleased to provide you with a complimentary, online evaluation to determine where your organization is positioned along the spectrum of payer strategy effectiveness.
Questions and Answers
- 1.Does your brand’s value proposition fit with specific payer needs?
- A.
Yes
- B.
No
- C.
Unsure
- 2.Does your brand have payer-specific messages which affect customers’ actions?
- A.
Yes
- B.
No
- C.
Unsure
- 3.Does your team continually monitor the impact of your brand’s payer messages?
- A.
Yes
- B.
No
- C.
Unsure
- 4.Do managed care customers recall messages?
- A.
Yes
- B.
No
- C.
Unsure
- 5.Do the messages they recall align with the brand’s positioning?
- A.
Yes
- B.
No
- C.
Unsure
- 6.Are target accounts those with the greatest value to the business?
- A.
Yes
- B.
No
- C.
Unsure
- 7.Have access advantages result in share advantages in target accounts?
- A.
Yes
- B.
No
- C.
Unsure
- 8.Are physician messages aligned with payer strategies?
- A.
Yes
- B.
No
- C.
Unsure
- 9.Are contract ROI analyses routine?
- A.
Yes
- B.
No
- C.
Unsure
- 10.Have your contracts secured access advantages at the right plans?
- A.
Yes
- B.
No
- C.
Unsure
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