They are no longer entitled to be in the Featured Listing position and they will get a new allowance on Friday.
They will continue to appear in Featured listing until they are 10% over budget.
They will continue to be in featured Listing positions and are billed for however many are used.
All of his vehicles are removed from AutoTrader until Friday.
Up to 33%
Up to 29%
Up to 56%
Up to 65%
Up to 33%
Up to 29%
Up to 26%
Up to 65%
His advert is guaranteed to sell as it is top of the search.
His advert will be seen by people with more money.
His advert will be seen first and it is more likely to be clicked on.
His advert will be the only one to be seen.
Dealers that have FL / Number of FL clicks remaining / Cheapest 3 series in stock
Who has paid the most / Cheapest car / Most cars in stock
Dealers that have FL / FL clicks remaining / Who has paid the most
Who was clicked on last / Who paid the most / Number of clicks left
The dealer who paid the most
The dealer with the lowest percentage of clicks remaining
The dealer with the highest stock on autotrader.co.uk
The dealer with the highest percentage of clicks remining
They only pay for evey click they use each week (in arrears)
They pay in advance for every weekly bundle
They pay for the bundles in advance each month
They only pay for the clicks that go through to their website
A picture of another car
A picture of themselves
A picture of a price
A picture that states 'image coming soon'
All my clicks are going on one vehicle / why can't I have unlimited clicks
All my clicks are going on one vehicle / Why can't we select vehicles
Why can't we select vehicles / Why am I not always top of the search
Why can't we select vehicles / What happens if another dealer has been using my clicks?
20% maximum click per vehicle / select all vehicles
20% maximum click per vehicle / de-select all vehicles
100% maximum clicks per vehicle / de-select up to 20% of vehicles
20% maximum clicks per vehicle / de-select up to 20% of vehicles
They can ensure they don't need to amend the price to be at the top, this will maximise profits.
They can charge over the odds for their cars.
They can put cars in any search.
It will also appear top of the search for the first three pages maximising response.
They can't go over their limit making it easier to budget, saving time and money.
Larger real estate with an eye catching picture to generate more response.
The dealer only pays for the response they receive, paying for guaranteed response.
All of the above.
Castell- Barack Obamas advisor. Hodkinson- Head of mobile comms Vodafone
Castell - Bill Clintons advisor. Hodkinson - Barack Obamas advisor.
Castell - Harvard University communication lecturer. Hodkinson - Head of Mobility Marketing BT
Castell - Barack Obamas advisor. Hodkinson - Head of Mobility Marketing BT
Basic / Standard / Touch screen / i-Phone
Basic/ Standard/ Enhanced / i-Phone
Basic / Standard / Blackberry / i-Phone
Standard / Advanced / Touch screen / i-Phone
Technical data on all ads / guaranteed to be top of the search
Guaranteed to be top of the search / 9 images and a larger search result area
Dealer branding on full page ad / No display advertising
Enhanced click to call function / Only pay for the clicks you use
An introduction to the dealership on homepage / A stock search helping buyers see a dealers stock
A free Razsor website / Vehicle page for buyers to get the info they need
Mobile URL so buyers can find them easily / Free mobile phone numbers for the dealership
SMS keyword and 200 SMS to promote their site / Free i-Phone
Total sales and Conversion rate
Total calls and conversion rate
Sales and profit per unit
Conversion rate and Profit Per Unit
Offsite link clicks / map views / emails / directions
Offsite link clicks / map views / click to call / emails
Map views / emails / directions / click to call
Advert views / map views / directions / emails
Overage stock / sales approach / competitors
Overage stock / profit per unit / Mobile
Overage stock / model mix / sales approach
Profit per unit / model mix / Magazine
New and improved free call tracker
Always take PULSE with you
Make sure you have the right PULSE document for the dealer
Always talk about the Call tracker performance
Use a highlighter pen to draw attention to key areas