Centraleuropesitges

10 Questions

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Europe Quizzes & Trivia

Questions and Answers
  • 1. 
    Which should be the first step in account targeting?
    • A. 

      Finding out the distance (in kilometers) to the customer in order to control costs

    • B. 

      Database update focusing on the sales potential of an account

    • C. 

      Emailing current users, asking for adoption plans for next school year

    • D. 

      Sending a special offer to all competition users

  • 2. 
    • A. 

      Grammar school (high-end)

    • B. 

      Vocational schools

    • C. 

      Secondary schools preparing for a school-leaving exams

    • D. 

      None of the above

  • 3. 
    Longman Exam Activator can substitute a regular coursebook at ____ CEF level if a short course is needed:
    • A. 

      A2

    • B. 

      A2/B1

    • C. 

      B1/B2

    • D. 

      B2

  • 4. 
    A promotional teacher training event cannot happen without:
    • A. 

      A great teacher trainer

    • B. 

      Structured sales activities to follow up

    • C. 

      Sample copies of a book promoted

    • D. 

      Refreshments

  • 5. 
    Which of the promo items below is NOT a 2011 English Adventure retention campaign component:
    • A. 

      Story Cards

    • B. 

      Testing and Grammar Pack

    • C. 

      Songs and Festival Fun Pack

    • D. 

      Stickers Pack

  • 6. 
    Which of the following courses is closest to the needs of the teacher described below?Teacher: I need a course which has got at least 4 levels, including one suitable for 6 year-olds who cannot read or write. I have 2 lessons of English per week. I would like additional photocopiable materials as well as IWB software. I would love to keep my students motivated and busy, so I need adorable characters starring in  engaging activities.
    • A. 

      English Adventure

    • B. 

      Backpack Gold

    • C. 

      Yazoo

    • D. 

      Fly High

  • 7. 
    • A. 

      Use PL primary title

    • B. 

      B. Use PL primary title and declare they will be using PL primary title commencing next school year

    • C. 

      complete a customer’s satisfaction survey

    • D. 

      None of these is necessary

  • 8. 
    What is the name for the loyalty programme for teachers using adult and business titles:
    • A. 

      Academic Place

    • B. 

      Tertiary Place

    • C. 

      PLS/Tertiary Place

    • D. 

      Tertiary Lab

  • 9. 
    • A. 

      4

    • B. 

      5

    • C. 

      6

    • D. 

      6 plus Starter

  • 10. 
    The following reactions of a sales person hinder adoptions:
    • A. 

      Asking a lot of YES/NO questions

    • B. 

      B. Persuading customers that their objections are false by providing counterarguments

    • C. 

      Interrupting the teacher to propose an immediate solution

    • D. 

      All the above