{"id":28010,"date":"2020-04-03T12:28:22","date_gmt":"2020-04-03T08:28:22","guid":{"rendered":"https:\/\/www.proprofs.com\/c\/?p=28010"},"modified":"2025-10-09T11:44:34","modified_gmt":"2025-10-09T07:44:34","slug":"how-to-create-instagram-quizzes","status":"publish","type":"post","link":"https:\/\/www.proprofs.com\/quiz-school\/blog\/how-to-create-instagram-quizzes\/","title":{"rendered":"How to Create an Instagram Quiz to Engage Your Followers"},"content":{"rendered":"\n

Instagram isn\u2019t just a place to post pictures\u2014it\u2019s a tool that can drive real business growth. But if you\u2019re not getting the engagement you want, it\u2019s time to rethink your approach.<\/p>\n\n\n\n

When I started using Instagram quizzes, I quickly realized how powerful they can be. They let you gather real-time feedback, learn about your audience, and create interactions that go beyond likes and comments. Quizzes give followers a reason to engage and offer a deeper connection with your brand.<\/p>\n\n\n\n

In this guide, I\u2019ll show you exactly how I\u2019ve used Instagram quizzes to drive results. We\u2019ll cover everything from creating the quizzes to leveraging them in ways that generate more meaningful engagement and insights. <\/p>\n\n\n\n

Let\u2019s dive in and turn your Instagram into a tool that actually works for your business.<\/p>\n\n\n\n

<\/span>Why Create an Instagram Quiz<\/strong><\/span><\/h2>\n\n\n\n
\"Instagram<\/figure>\n\n\n\n

(Image Source: Storrito)<\/p>\n\n\n\n

Instagram quizzes are more than just a fun feature\u2014they\u2019re a powerful tool that can drive business results. Here\u2019s why you should be using them:<\/p>\n\n\n\n

1. Collect Real-Time Insights<\/strong><\/p>\n\n\n\n

Quizzes allow you to directly ask your audience questions, gathering immediate feedback on products, services, or content preferences. This data can be used to refine your strategy.<\/p>\n\n\n\n

2. Increase Engagement<\/strong><\/p>\n\n\n\n

When followers participate in quizzes, they interact with your content rather than passively scrolling. This deeper engagement creates a stronger connection with your audience.<\/p>\n\n\n\n

3. Build Trust and Transparency<\/strong><\/p>\n\n\n\n

By engaging your followers with meaningful questions, you build trust. Quizzes show you\u2019re genuinely interested in their opinions, fostering loyalty and strengthening relationships.<\/p>\n\n\n\n

4. Promote Without the Push<\/strong><\/p>\n\n\n\n

Instagram quizzes offer a subtle way to introduce your products or services. Instead of hard selling, they help followers discover what fits their needs in a more organic and engaging way.<\/p>\n\n\n\n

5. Boost Organic Reach<\/strong><\/p>\n\n\n\n

As followers share their quiz results, they naturally amplify your content, expanding your reach to new audiences without additional effort or paid ads.<\/p>\n\n\n\n

6. Generate Content Ideas<\/strong><\/p>\n\n\n\n

Quizzes can help you identify common themes and topics that resonate with your audience. Use the responses to create future content that directly addresses their interests and needs.<\/p>\n\n\n\n

<\/span>How to Make a Quiz on Instagram Story<\/strong><\/span><\/h2>\n\n\n\n

So, how do you do quizzes on Instagram? <\/p>\n\n\n\n

Below are two methods you can use to set up quizzes on Instagram\u2014either directly through the platform\u2019s Stories features or by using a third-party quiz maker for more advanced options.<\/p>\n\n\n\n

Creating a Quiz Using Instagram Stories Camera<\/strong><\/h3>\n\n\n\n

Step 1<\/strong>: Set Up Your Story<\/strong><\/p>\n\n\n\n

Open the Instagram Stories camera. You can either take a photo or a video or choose one from your gallery. For a clean, solid background, select the “Create” option on the left side.<\/p>\n\n\n\n

\"Set<\/figure>\n\n\n\n

(Image Source: HootSuite)<\/p>\n\n\n\n

Step 2<\/strong>: Add the Quiz Sticker<\/strong><\/p>\n\n\n\n

Tap the sticker icon at the top of the screen and select the Quiz Sticker<\/em> to create an Instagram story quiz. Alternatively, you can use the Poll Sticker<\/em> for simpler engagement.<\/p>\n\n\n\n

\"Add<\/figure>\n\n\n\n

(Image Source: Adweek)<\/p>\n\n\n\n

Step 3<\/strong>: Type Your Question and Answers<\/strong><\/p>\n\n\n\n

Enter your quiz question and up to four answer options. Tap the correct answer to highlight it in green, giving your audience instant feedback on their responses.<\/p>\n\n\n\n

\"Type<\/figure>\n\n\n\n

(Image Source: Business Insider)<\/p>\n\n\n\n

Step 4<\/strong>: Personalize the Design<\/strong><\/p>\n\n\n\n

Tap the color wheel to customize your quiz’s design, ensuring it aligns with your brand\u2019s style. Add text, GIFs, or other stickers to enhance the quiz and make it visually appealing.<\/p>\n\n\n\n

\"Change<\/figure>\n\n\n\n

(Image Source: The Preview App)<\/p>\n\n\n\n

Step 5<\/strong>: Share and Track Engagement<\/strong><\/p>\n\n\n\n

Once your quiz is ready, tap Done<\/em> and share your story with your followers. You can view responses by swiping up on your story, seeing who answered and how they did.<\/p>\n\n\n\n

\"Share<\/figure>\n\n\n\n

(Image Source: Hootsuite)<\/p>\n\n\n\n

Creating a Quiz Using an Instagram Quiz Maker<\/strong><\/h3>\n\n\n\n
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