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Related Flashcards
Related Topics
Cards In This Set
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Retail organization
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A firm's structures & assigns tasks (functions), policies, resources, authority, responsiblities & rewards efficiency & effectively satisfies the needs of its target market, employees & managment
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Managing a retail business comprises 3 steps:
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-seeting up an organization structure
-hiring & managing personnel & managing operations- financially & non financially |
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Functional classification
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Divides job on a goods or serives basis
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Geographical classification
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Useful for chains operating in different areas
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Hierarchy of authority
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Outlines the job interactions within a company by describing the reporting retlationships among employees (from lowest to highest)
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Flat organization
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-many workers reporting to one manager (large number of subordinates report to a supervisor)
-good communication, quicker response in handling of problems, & better employee identification with a job |
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Tall organization
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Has several management levels, resuliting in close supervision & fewer workers reporting to each manager
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Organization chart
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Which graphically displays its hierarchical relationship
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Mazur plan
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Which divides all retail activities into 4 functional areas:
-merchandising -publicity -store management -account & control |
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Merchandising
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Buying, selling, stock planning & control, promotion planning
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Publicity
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Window & interior displays, advertising, planning & executing promotional events (along w/ merchandise managers), advertising research, PR
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Store managment
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Merchandise care, customer services, buying store supplies & equipment, maintenance, operating activities, store & merchandise protection, employee training & compensation, workroom operations
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Account & control
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Credit & collections, expense budgeting & control, inventory planning & control, record keeping
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Main store control
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By which headquarters executives oversee & operate branches
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Seperate store organization
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By which each branch has its own buying responsibilities
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