What is a true statement about Subscriber Key? - ProProfs Discuss
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What is a true statement about Subscriber Key?



A. Subscriber Key determines what update types will be available when importing data
B. Subscriber Key and Primary Key are interchangeable terms
C. Subscriber Key is a unique identifier for a subscriber, and can be populated with an email address or another unique value
D. Subscriber Key is mapped to a field in a sendable data extension when defining a Send Relationship
E. Subscriber Key allows an email address to appear multiple times in a list or All Subscribers when populated with a value other than an email address

This question is part of MC Email Specialist Mock Exam
Asked by Alegria, Last updated: Dec 18, 2019

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2 Answers

jbocaert

Jbocaert

Answered Nov 29, 2017

It is the primary key that determine what update types are available when importing data, not the subscriber key

 

alegria

Alegria

Answered Sep 10, 2017

Subscriber Key determines what update types will be available when importing data
Subscriber Key is mapped to a field in a sendable data extension when defining a Send Relationship
Subscriber Key allows an email address to appear multiple times in a list or All Subscribers when populated with a value other than an email address

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