What should UC do immediately to begin providing social customer service? UC is developing its strategy for social customer service. It would like to build a business case to fund a larger investment in social media and have a dedicated social media support team. The company's requirements include the ability to: Monitor the Facebook fan page for new posts from customers. Link new posts to an existing customer record. Respond to posts from the existing Service Cloud console. A. Create a Force.com app for Facebook monitoring B. Install Salesforce for Facebook and Twitter C. Enable Salesforce social profiles on contacts D. Integrate Facebook to its existing customer portal
B is the answer to this question. There is a need to install Salesforce for Facebook and Twitter because these are the two social media websites that the business would like to focus on. Social media can obviously help different companies become known.
The more that people will check the social media sites and look at the accounts, the higher the chances that the company will become more familiar to its target market. By doing this, it can be easier for people to voice out of they have some issues with the company’s product and services. The faster that companies will be able to react to what people need, the better the services that they can give.