Public communication is a common way of saying public speaking. Public speaking usually makes people scared even when they hear the term. However, it certainly doesn’t have to be if the person prepares the speech completely. To do this, the public speaker must take into account many things. The first things that a public speaker must do is to think about their audience. Knowledge of the audience will help dictate the writing for the speech and topics that need to be covered.
There are other crucial factors, but audience is the most important. If you don’t take this into consideration, you can’t progress to the next step in creating the speech. Writing a captivating speech with the audience in mind is important too.