What do you do? You are a managing director. Your team has been asked to make a presentation to a client, and while sitting in the waiting area they discover a presentation pack left behind by their key competitor. You find out they have used the information in the pack to write their presentation. You find out what has happened.
A. Congratulate the team for being so observant in this competitive environment B. Inform the client you have in error obtained a competitor’s book and revert to the original pitch C. Apologize to the client and withdraw from the bid, then take disciplinary action against your team members
In this example, you should apologize to the client and withdraw from the bid. Then, you should take disciplinary action against your team members. The management team sets the tone for how the entire company runs on a day-to-day basis. Building on a foundation of ethical behavior helps create long-lasting positive effects for a company, including the ability to attract and retain highly talented individuals, and building and maintaining a positive reputation within the community.
Running a business in an ethical manner from the top down builds a stronger bond between individuals on the management team, further creating stability within the company.