Will Augmented Reality help in Marketing? - ProProfs Discuss
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Will Augmented Reality help in Marketing?

Asked by M. Wright, Last updated: Feb 21, 2020

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2 Answers

I.Isabella

I.Isabella

Answered Feb 11, 2020

Augmented reality is an essential marketing tool that has cultivated a unique vision in marketing. It is a valuable tool that can be used for almost any product and service to improve or highlight brand properties. For example, you can see the way a specific piece of furniture looks in your living room without actually purchasing it.

Augmented reality provides increases in the likelihood that you would again purchase a particular product. It is an innovative solution if your ambition is to increase your company’s sales throughout the year. Augmented reality is necessary to introduce a completely new product to the market. It also helps if you aim to increase the number of repeated purchases of merchandise.

 

S.Sophie

S.Sophie

Answered Feb 07, 2020

The correct answer to this question is Yes. Marketing is one of the many fields that can benefit from augmented reality can benefit from. With augmented reality, the target market could test a product to see if they will like it before they experience it.

For example, a real estate agent could use augmented reality to their benefit. Many do not have the time to see houses while looking for one. The real estate agent could use augmented reality to show the homeowner many homes to help make their decision on which houses they use to see. It could also help in the automotive business.

 

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