People have a profound need to derive hope in their lives, and New Year's is the time for a new beginning, for which many people are clamoring. It's a marker for self-determination and stick-to-itiveness. This new beginning is everyone's chance to produce a better version of themselves, and possibly even better life.
For example, if the goal is to stop smoking, this is the time to demonstrate that you are capable of doing something positive for your health. Most Americans who make New Year’s resolutions are focused on self- improvement. It’s the promise of being able to work with a clean slate and prepare for changes we need to make.