Why are fashion brands so expensive?

Fashion brands that become popular are so expensive because of supply and demand. This is an economic term commonly used to explain why companies price products and why people want them. Whenever a fashion designer becomes famous or even popular, their fashion can be sold at a higher cost. That is because people want the product more.

If it is sold cheaply, then the fashion company can’t supply enough to meet the demand. It is always best to price according to how it is selling. A fashion designer doesn’t want to overprice their items either or they will never sell. Some brands become expensive based on the designer making a name for themselves. Some of these include Versace, Vera Wang and Calvin Klein.