What key issue should be addressed? A retail company’s database of - ProProfs Discuss
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What key issue should be addressed? A retail company’s database of record resides at a 3rdparty company that also keeps track of purchase history. That database only updates once a day where new records can be created and merged. The database uses an “Email ID”, which is a numeric field that represents both the business unit and email address. The company now wants to be able to send Real-Time Welcome emails to people (newly registered website users) who provide their email address in exchange for getting 10% off their first order, and ensure their send is connected to the “Email ID” in the database.



This question is part of SFDC Marketing Cloud Consultant
Asked by Jrgreen, Last updated: Mar 22, 2020

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4 Answers

fede.g

Fede.g

Answered Feb 18, 2020

  • How will Marketing Cloud and the database sync up?
  • What will be used as the Subscriber Key?
  • Will the company need a custom preference center?
 

Clara N

hello all 4x certified salesforce

Clara N, Mrs, Pace, france

Answered Dec 22, 2019

The correct answers are:

  • How will Marketing Cloud and the database sync up?
  • What will be used as the Subscriber Key?
  • Will the company need a custom preference center?
 

jordylaan

Jordylaan

Answered Oct 04, 2019

The database uses an "Email ID", which is a numeric field that represents both the business unit and email address. Therefore you don't have to ask 'Will new users have an "Email ID?" This is incorrect. More logical is to know is there is a customer preference center needed so newly registered customers have possibility to opt out.

 

jrgreen

Jrgreen

Answered Jan 29, 2019

How will Marketing Cloud and the database sync up?
Will new users have an “Email ID”?
What will be used as the Subscriber Key?
 

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